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Articles tagged with company


Using Planning Models To Drive The Bottom Line

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In a complex and fluid business environment, this planning outline can help move your agency in the right direction.

“I’m farming as hard as I can but I know I’m not farming as smart as I can.”


Using Words The Same Way

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John R. Graham is president of Graham Communications, a marketing services and sales consulting firm. Mr. Graham is the author of The New Magnet Marketing and of 203 Ways to Be Supremely Successful in the New World of Selling. He can be contacted at 40 Oval Rd., Quincy, MA 02170, (617) 328-0069, fax (617) 471-1504, e-mail [email protected], or visit www.grahamcomm.com.

Valuing Your Company Stock When Owned By An ESOP

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VALUING YOUR COMPANY STOCK WHEN OWNED BY AN ESOP by Irving Blackman Blackman-Kallick Copyright 1994, Irving L. Blackman C O N T E N T S CHAPTER: TITLE One: An Introduction Two: ...

Voluntary Protection Programs

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INFORMATION DATE 19920602 DESCRIPTION USDOL Program Highlights, 92-10 SUBJECT Voluntary Protection Programs U.S. Department of Labor Program Highlights Fact Sheet No. OSHA 92-10 VOLUNTARY PROTEC...

Warning: Customer Satisfaction Isn’T Customer Loyalty!

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Have you ever considered what just one customer is worth to your business over a five to ten year period or longer? Carl Sewell is one of the nation’s leading Cadillac dealers. In his book, Customers for Life, Sewell calculates the amount of revenue an auto dealer could realize from an average buyer if the dealership could keep the customer for life. Would you believe $332,000? And that’s just one customer! In this article, Vicki Lenz shares her top 10 reasons for creating customer loyalty.

What Business Are You Really In?

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WHAT BUSINESS ARE YOU REALLY IN? By Chris Burand What business areyou in? Examine this question carefully in this document by Chris Burand. A paradigm shift in focus from sellin...

What Businesses Can Learn From Recent Corporate Scandals

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WHAT BUSINESSES CAN LEARN FROM RECENT CORPORATE SCANDALS by Janine Reid Scandals and controversy can devastate a company regardless of size. Janine Reid examines these crise...

What Do Life Customers Expect?

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WHAT DO LIFE CUSTOMERS EXPECT? There might be some surprises in an article addressing this question which appeared in Resource, the magazine of the Life Office Management Association (LOMA). Based on...

What Does IMSA Mean To You, The Agent?

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WHAT DOES IMSA MEAN TO YOU, THE AGENT? by Richard Weber The Insurance Marketplace Standards Association (IMSA) is one of the more important developments in the Life insurance industry d...

What Is Target Marketing?

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WHAT IS TARGET MARKETING? by Thomas M. Maher The beat goes on. Yes, target marketing is still up there near the top of the corporate charts. But, according to an ...

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