insurance agency

Articles tagged with insurance agency


Using Publicity To Enhance Your Agency's Image

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USING PUBLICITY TO ENHANCE YOUR AGENCY'S IMAGE by LuNell Gilliland As money gets tight, many agencies instinctively react by cutting back advertising. To save money, they decrease the si...

Valuing Insurance Agencies

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VALUING INSURANCE AGENCIES by Al Diamond One Time, One and One-Half Times, Two Times. Multiple of Commissions, Multiple of Revenues, Multiple of Earnings. In this document, Al Diamond t...

Weather The Economic Storm: Increase Life/Health Sales

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WEATHER THE ECONOMIC STORM: INCREASE LIFE/HEALTH SALES by Carol Hammes If you arent selling Life/Health products, you might be ignoring a source of untapped income. But how do yo...

What Is Your Agency Worth? A 'Magic Formula'-Plus 10 Ways To Maximize Value

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WHAT IS YOUR AGENCY WORTH? A 'MAGIC FORMULA'-PLUS 10 WAYS TO MAXIMIZE VALUE by Blaine Price, CPCU, CIC 'What are agencies selling for today?' is a question frequently heard by agency busine...

Knowing what customers expect may be the most important key to successful selling. While every customer is interested in getting an appropriate price, many salespeople seem to think that price is the primary issue. As a result, they lead with price and seem to base most of their sales presentation on cost issues.

What’s My Agency Worth?

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WHATS MY AGENCY WORTH? by Al Diamond Why is an agency worth different amounts in different valuation scenarios? The value of a business (including an insuranc...

Why Can't We Get Organized Around Here?!

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WHY CAN'T WE GET ORGANIZED AROUND HERE?! by Al Diamond I wouldn't want to count how often we have heard that sad lament from insurance agency principals. The place looks a mess, and the sta...

Windows Of Opportunity

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WINDOWS OF OPPORTUNITY: AGENTS ARE FINDING NICHE MARKETS A WAY TO OVERCOME MARKET RESTRICTIONS by Damond Benningfield Competing for prospective clients costs money, with high advertising and m...

Witness To A Tragic Accident? What You See Can Hurt You!

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A shooting. A car crash. A fire. We read of disasters all the time, but most of us are lucky enough to go through...

Would Your Agency Impress Vince Lombardi?

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Whether you watch the Super Bowl for the competitive drama or just for the commercials, Kevin Stipe asks you to consider these three similarities in strategy between championship caliber football teams and Best Practices insurance agencies.

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