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IS YOUR WEB SITE A POTENTIAL E&O HEADACHE? by Curtis Pearsall Does your agencys Web site present a potential Errors & Omissions headache? The answer could be yes. How...
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Improved communication has turned us into less adroit communicators. With e-mail, voice-mail, and cell phones, getting the message to another party is so easy that we no longer worry about the content of the message. Poor communications skills translate into lost business. This article by John Graham discusses these consequences and offers guidelines for improving communications.
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IT'S ALL ABOUT THE BRAND: USING PUBLIC RELATIONS TO BRAND by Michael Maynard How do you brand your business? A catchy name and logo certainly help, and if you have an advertising budget t...
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When asked, 99% of employers will give a former worker dates of employment. About one in three will say if the employee is...
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OBJECTIVE: Under the direction of the agency manager, plan, lead and control an effective sales function to ensure the development,...
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KEEP EMPLOYEES HAPPY! by Grace Bauer Have you ever asked yourself, 'Am I treating my employees the way I would want to be treated?' The more I talk to agents, the more I realize so...
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KEEP THE HUMAN TOUCH IN CUSTOMER SERVICE by Jack Fries For better or worse, electronic commerce is changing the relationship between consumers and vendors. It's often for the worse in cu...
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KEEPING AHEAD VS. KEEPING UP by Jack Burke Through the years, businesspeople have spoken the language of proactive marketing while implementing strategies th...
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The use of alternative dispute resolution (ADR) by the insurance industry might not be new, but a growing number of...
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LACK OF WRITING SKILLS CAN BE AN STD by Gary Blake The cumulative effects of poor writing by insurance professionals include wasted time, duplicated effort, poor morale, a negative comp...