U.S. Risk Brokers  Could Social Media Help You Find Prospects? 

Prospecting is the lifeblood of financial advisors and there’s no more talked-about Internet tool for turning leads into hot prospects right now than social media.

Plenty of financial advisors or their firms are already on one network or another, sometimes even two or more, but it turns out that not all social media networks are equal.Audiences are fractured and the “top five” social media sites — Facebook, LinkedIn, Twitter, YouTube and Google+ — have their respective strengths when it comes to communicating with audiences about financial needs.

Facebook and Google+ are more about building community while LinkedIn has emerged as a recruiting tool for hiring managers and businesses. Twitter seeks to engage an audience and YouTube's ability to broadcast is beyond question.

Read more on this interesting article: http://insurancenewsnet.com/innarticle/2013/08/09/finding-hot-prospects-with-social-media-a-390096.html?topnews#.Ug55nJK1Ff8