ELECTRONICS FIRMS - 'YOUR NEEDS ARE DIFFERENT'
Dear (Customer Name):
YOU CAN'T BE EVERYTHING TO EVERYONE . . . AND NEITHER CAN WE.
That's why you're a specialist - because that's what you do best. You're an expert in your field and your clients demand and rely upon your expertise.
When you're shopping for insurance, shouldn't you demand the same expertise? At (Your Agency Name), our specialty is insuring the electronics industry. We know that your needs are different from every other type of business and manufacturing operation - and we're able to meet those needs better than any insurance agency around.
Your special needs may include coverage for research and development materials or prototypes . . . protection against an off-premises power shortage . . . insurance for exposure to hazardous chemicals . . . or adequate coverage for highly valued equipment and inventory.
Why not let our specialists evaluate your present program and offer their recommendations? You owe it to your business to compare - and you'll discover the benefits of our expertise.
We'll be calling you soon to arrange a convenient appointment.
Sincerely,
(Your Name)