Overview of the Affiliate Advantage Program
PIA’s Affiliate Advantage Program is designed specifically for independent agents and brokers who want to access more markets, increase commissions, and maintain full control of their book of business. With access to over 100 markets for both Personal and Commercial lines, affiliates can write a wide variety of business without needing direct carrier appointments or having to meet minimum premium thresholds with each market.
Ideal Accounts and Appetite
This program is ideal for independent agencies and producers who:
- Want to grow their book without the burden of managing multiple carrier appointments
- Are looking to enhance their product offerings across both personal and commercial lines
- Need access to standard and specialty markets not readily available to them directly
- Prefer to retain 100% ownership of their policies and broker fees
Whether you’re working with small businesses in need of commercial liability coverage or personal lines clients with home, auto, or umbrella needs, PIA’s wide market access makes it easier to find a fit.
Coverage Highlights and Program Advantages
- Access to over 100 Personal and Commercial lines markets
- Competitive commission structure (up to 85–90% paid to the affiliate)
- Affiliates retain 100% ownership of their policies
- 100% of broker fees remain with the affiliate (when applicable)
- No minimum premium requirements per carrier
- Direct access to many carriers—no middlemen
- Profit sharing opportunities based on overall performance
- Comprehensive affiliate website for account management and quoting
- Dedicated Commercial Lines experts and support team
- Full-time Business Development Manager for in-office training and support
Additional support includes training in advanced sales techniques, retention strategies, cross-selling, marketing, and organic growth strategies—all tailored to help your agency thrive.
Underwriting Notes and Minimum Premiums
There are no minimum production requirements with individual carriers, making this program especially attractive for small or growing agencies. While minimum premiums may vary by carrier and product, the flexibility offered through the aggregator model gives affiliates the ability to pursue a wide range of accounts without restrictive thresholds.
Territories and Availability
The Affiliate Advantage Program is currently available in California, Nevada, and Washington. Additional states may be added in the future, so check back regularly for updates.
Why Work With Professional Insurance Associates
PIA’s focus on agent success and its strong carrier relationships make it a standout partner for independent agencies. Whether you're a solo producer or an established agency looking to diversify your markets, PIA offers the infrastructure, support, and market access to help you grow—without sacrificing your independence or earnings. Their team-oriented approach ensures that you’re never alone in building your book.
To learn more about how the Affiliate Advantage Program can support your agency’s goals, visit our program page or contact our Business Development Manager directly.
Frequently Asked Questions
What types of accounts are a good fit for the Affiliate Advantage Program?
This program is suitable for both personal and commercial lines accounts, including small businesses, homeowners, auto, and specialty risks that require access to a broad range of markets.
Do I need to have direct appointments with carriers to use this program?
No. PIA provides access to over 100 carriers without requiring direct appointments or minimum production requirements per carrier.
Will I retain ownership of the policies I write through PIA?
Yes. As an affiliate, you maintain 100% ownership of all policies placed through the program.
Is there a cost to join the Affiliate Advantage Program?
There are no ongoing monthly fees once a minimum performance goal is met. Contact PIA for more details on start-up requirements.
What kind of support will I receive as an affiliate?
You’ll have access to a full-time Business Development Manager, commercial lines experts, sales training, marketing support, and a comprehensive affiliate portal.
Need help placing an account? Connect with a market specialist.