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...ximately 20 percent of all tower property claims, and the higher the tower, th...on, following construction safeguards, and by undertaking preventive maintenan...

... No" to all of the questions, congratulations! You're well on your way to attaining "Infomercial Expert" status. A New Version Of An Old Trick Many people tend to credit the origin of infomercials to the old, late-night slicer/dicer and Pocket Fisherman commercials. Granted, some tacky infomercials have taken the slicer/dicer format, but the original infomercials began on a higher ground: religion. Before you haul me off to a padded room, let's define "infomercial."An infomercial is an advertisement for a ... the owner of an insurance agency will probably hold no interest for the general public, or may be too complicated to understand. It helps to talk with your existing clients about what information they think is valuable. For instance, a program detailing risk management for Commercial Property insurance will probably be less likely to succeed than a commercially oriented program reviewing how to plan finances for retirement, or on health and wellness. First win over the prospect! Once you've made the initial sale, you can proceed to cross-sell other coverages. The ... objective is to get prospects on the books. Buying The Time Although you will probably purchase the broadcast time once you have completed the production, some advance planning should be done. Whether you're going to use television or radio, check with local stations early to discuss rate schedules and your budget. Knowing in advance the differences in cost between 15-minute, half-hour, and full-hour programs will help you settle on the format you want for your own production. Also, check on the station's requirements for a time slot. For instance, ...

... No" to all of the questions, congratulations! You're well on your way to attaining "Infomercial Expert" status. A New Version Of An Old Trick Many people tend to credit the origin of infomercials to the old, late-night slicer/dicer and Pocket Fisherman commercials. Granted, some tacky infomercials have taken the slicer/dicer format, but the original infomercials began on a higher ground: religion. Before you haul me off to a padded room, let's define "infomercial."An infomercial is an advertisement for a ... the owner of an insurance agency will probably hold no interest for the general public, or may be too complicated to understand. It helps to talk with your existing clients about what information they think is valuable. For instance, a program detailing risk management for Commercial Property insurance will probably be less likely to succeed than a commercially oriented program reviewing how to plan finances for retirement, or on health and wellness. First win over the prospect! Once you've made the initial sale, you can proceed to cross-sell other coverages. The ... objective is to get prospects on the books. Buying The Time Although you will probably purchase the broadcast time once you have completed the production, some advance planning should be done. Whether you're going to use television or radio, check with local stations early to discuss rate schedules and your budget. Knowing in advance the differences in cost between 15-minute, half-hour, and full-hour programs will help you settle on the format you want for your own production. Also, check on the station's requirements for a time slot. For instance, ...

... No" to all of the questions, congratulations! You're well on your way to attaining "Infomercial Expert" status. A New Version Of An Old Trick Many people tend to credit the origin of infomercials to the old, late-night slicer/dicer and Pocket Fisherman commercials. Granted, some tacky infomercials have taken the slicer/dicer format, but the original infomercials began on a higher ground: religion. Before you haul me off to a padded room, let's define "infomercial."An infomercial is an advertisement for a ... the owner of an insurance agency will probably hold no interest for the general public, or may be too complicated to understand. It helps to talk with your existing clients about what information they think is valuable. For instance, a program detailing risk management for Commercial Property insurance will probably be less likely to succeed than a commercially oriented program reviewing how to plan finances for retirement, or on health and wellness. First win over the prospect! Once you've made the initial sale, you can proceed to cross-sell other coverages. The ... objective is to get prospects on the books. Buying The Time Although you will probably purchase the broadcast time once you have completed the production, some advance planning should be done. Whether you're going to use television or radio, check with local stations early to discuss rate schedules and your budget. Knowing in advance the differences in cost between 15-minute, half-hour, and full-hour programs will help you settle on the format you want for your own production. Also, check on the station's requirements for a time slot. For instance, ...

...icer/dicer and Pocket Fisherman commercials. Granted, some tacky infomercials ... really sell your agency, the product, and the company behind the product. W...

...yone with two policies or more. Commercial Lines and Personal Lines files are ... total protection plan for my business and family NAME: _____________________...

...yone in your Personal Lines and Commercial Lines files who needs Life insuranc...ny questions you might have, as well. And remember, we can handle all your insurance needs, from Personal and Business insurance to Life and Health insurance and financial services. Just give us a ...

... insurance prospects and clients. A good Excess-Interest Whole Life prospect is in need of permanent Life insurance, but would like the added sophistication of an interest-driven product. Such prospects include professional singles, families, business owners, and just about anyone in your Personal Lines and Commercial Lines files who needs Life insurance. Here are some ideas on where to find prospects for this coverage. You'll find more information on general prospecting techniques under Action Step 1- Prospecting' in the Sales and Marketing' section of this Agent's Guide. Your own files ... information ad. Also consider radio and television advertising. While these may be more costly, you may find they generate calls from the people you want to reach. City and county files: Look through city and county files for names of people who have recently purchased property in your area. You can also discover who has applied for a business license. &# 160 SALES STRATEGIES There are a number of ways to sell Excess-Interest Whole Life insurance. Here are some suggestions: Make it the agency's goal to let every current Personal ... Commercial Lines client know about Excess-Interest Whole Life. Send five to ten pre-approach letters (you can use Letter EI 1 at the back of this campaign) a week to clients outlining your agency's services, including your Excess-Interest Whole Life product. Follow up the letters with Action Step 3 in your sales process, the phone call to set the appointment. Use the language provided for this step under Action Step 3- Setting the Appointment' in the Sales and Marketing' section, or use this specialized language for Excess-Interest Whole Life products: ...

...ould be able to obtain a list of property transfers, letting you know who has ... households Have college degrees and work in sales, lower-level management, and professional capacities