https://completemarkets.com/company/CompleteMarkets/Articles/content-package/IMMS-Library/TabCategory/article-post/336/Cross-Selling-What-Went-Wrong/
... existing customers? Are we afraid of the success it might engender — or do we fear failure? Now, before the members of the choir (those who are cross-selling) rise up to say that I'm wrong, let's take a look at just one consumer: Me. When we arrived in California in 1984, one of our first culture shocks was the cost of Auto insurance. As a Farmers insured, we contacted a local agent to make the address change and learned that the premium was nearly three times higher than it had been back East. We paid the difference and chalked it up to the price of living in California — until the locals explained that anyone in the know with a good driving record was getting their insurance from 20th Century (now 21st Century) . I made ... Click to call Unfollow First name: Last name: Email: Are you sure you want to deactivate your CompleteMarkets Company Profile Deactivate Cancel Loading.. About Us Services Jobs PR Newsletters Employees Articles Blog Photos Group Connections Reviews IMMS Library Immerse yourself in our stacks. Take some time and browse through our library. We have thousands of articles, checklists, tip sheets, sales letters, and more! Communications Marketing Customer Service Planning Finance/Accounting Risk Management Human Resources Selling Legal and E&O Technology Life/Financial Services Glossaries Management Resources & Links Categories Popular Recent All Back Cross-Selling: What Went Wrong?4/30/2013 12:00:00 AM by Jack Burke This content has not been rated yet. Why don't agencies invest more energy in cross marketing additional policies to existing customers? ...
https://completemarkets.com/Article/article-post/336/Cross-Selling-What-Went-Wrong/
... the cost of Auto insurance. As a Farmers insured, we contacted a local agent ...neous message came from the original Farmers agent who we had long since disca...
https://completemarkets.com/Article/article-post/2055/EXEMPLARY-MARKETING-TECHNIQUES-TEACH-FUNDAMENTAL-PRINCIPLES/
...was innovative in its approach to farmers and other rural customers. It was in...
https://completemarkets.com/Article/article-post/2363/Using-Planning-Models-To-Drive-The-Bottom-Line/
...ple knew what others did at work. Farmers knew what most farmers did, and industrial workers knew wha...how you do business. It defines your markets, target customers, distribution ...
https://completemarkets.com/Article/article-post/1542/FARM-SAFETY/
..., most of which are preventable. Farmers must handle a variety of agricultura... with inquisitive youngsters around. Farmers are also exposed to dust, sun, no...
https://completemarkets.com/Article/article-post/2296/Producer-Success-Lesson-21-You-Gotta-Have-A-System/
...and it and work with it. The best farmers are the ones who know the system, th...
https://completemarkets.com/Article/article-post/1200/CROP-AND-HAIL-INSURANCE/
... IT'S NO SMALL POTATOES' LOSS . . . when you lose most or all of a crop. Whether it's a flood, hailstorm, deep freeze, or other misfortune, you're in for a major financial hardship. That's why the demands of farm organizations and the work of insurance companies have made Crop and Hail insurance available to you. It's one of the most important forms of insurance for the farmer. Any crop you plant may be insured . . . you can select any amount of coverage per acre . . . and if you prefer, the protection can be written for a guaranteed price per bushel on most crops. We recommend that a Crop and Hail policy be written to cover the entire growing season - such comprehensive protection costs the same if coverage begins when plants are standing or ... with carriers and wholesalers. Net result. More revenue for your agency! Clients & Prospects will research you, your co-workers and your agency here. The most comprehensive online insurance industry reference library for - Personal Lines Professionals Commercial Lines Professionals Life/Health & Benefits Professionals Online newsletters and content that you can use for your clients and social media efforts. Ability to attach leads and clients to your specific market searches, with e-mail alerts for all the market, articles, blogs and people searches you make. And much more! All Articles by CompleteMarkets Editor Monetization type: None Comments (0 ) There are no comments posted. Search Articles/Libraries Select a Category All Benefits & Financial Services Commercial Lines Insurance Careers Communications Customer Service Financial/Accounting General Articles Human Resources Legal and E&O Letters ...
https://completemarkets.com/Article/article-post/304/Blunderers-Bank-Big-Bucks-Too/
...eir situation reminds me of Amish farmers who are often the most financially s...
https://completemarkets.com/company/CompleteMarkets/Articles/content-package/IMMS-Library/TabCategory/article-post/256/A-Bright-Future-For-Small-Agencies/
... it writes small contractors' Property policies better than anyone else, it will write a lot of them-and leave the small contractors' Health insurance to someone else. Being all things to all people is impossible. Local hardware store B didn't suffer any sales downturn when the big hardware store opened, either. Store B thrives by selling merchandise the big store doesn't. It specializes in the hardware ranchers and farmers need. By targeting a class of customers, Store B also successfully cross-sells its customers clothing, hunting and fishing equipment, toys, and animals. The key is that the clothes are Western-style or work clothes ranchers and farmers like. The toys are things like tractors, plastic animals, and trucks. Store B found that it can sell its customers almost anything related to farms and ranches. ... Click to call Unfollow First name: Last name: Email: Are you sure you want to deactivate your CompleteMarkets Company Profile Deactivate Cancel Loading.. About Us Services Jobs PR Newsletters Employees Articles Blog Photos Group Connections Reviews IMMS Library Immerse yourself in our stacks. Take some time and browse through our library. We have thousands of articles, checklists, tip sheets, sales letters, and more! Communications Marketing Customer Service Planning Finance/Accounting Risk Management Human Resources Selling Legal and E&O Technology Life/Financial Services Glossaries Management Resources & Links Categories Popular Recent All Back A Bright Future For Small Agencies 4/30/2013 12:00:00 AM by CompleteMarkets Editor , Chris Burand This content has not been rated yet. Independent agencies, even small ones, definitely have a bright future ...
https://completemarkets.com/company/CompleteMarkets/Articles/content-package/IMMS-Library/TabCategory/article-post/2311/Producer-Success-Lesson-36/
... /11/2015 12:00:00 AM by Randy Schwantz This content has not been rated yet. MENTAL FLEXIBILITY Nothing happens until somebody sells something. To make sales happen, IMMS.com Key Sales Consultant Randy Schwantz has created a comprehensive series of 43 Producer Success Lessons. Used singly or in combination, these powerful tools can help your producers build their skills - and grow their sales. A farmer invited a group of city folk to his farm for a visit, where he explained his philosophy of farming. I'm an old-fashioned kind of farmer, ' he said. I can drive a tractor, bale hay, plow the fields, shoe horses — you name it, I do it. Can you lay an egg? ' asked a guest. You don't have to lay eggs to be ... Click to call Unfollow First name: Last name: Email: Are you sure you want to deactivate your CompleteMarkets Company Profile Deactivate Cancel Loading.. About Us Services Jobs PR Newsletters Employees Articles Blog Photos Group Connections Reviews IMMS Library Immerse yourself in our stacks. Take some time and browse through our library. We have thousands of articles, checklists, tip sheets, sales letters, and more! Communications Marketing Customer Service Planning Finance/Accounting Risk Management Human Resources Selling Legal and E&O Technology Life/Financial Services Glossaries Management Resources & Links Categories Popular Recent All Back Producer Success Lesson 36 6/11/2015 12:00:00 AM by Randy Schwantz This content has not been rated yet. MENTAL FLEXIBILITY Nothing happens until somebody sells something. To make sales happen, IMMS.com Key Sales ...