Search CompleteMarkets

... record $4.5 million in revenue in 1991, and he projects more than $5 million in revenue this year. The agency currently has 75,000 customers and 40 employees. Everhart says hole-in-one coverage is his most profitable line of business. About 15,000 golf tournaments in the , and the carry hole-in-one insurance through and Everhart agency subsidiary, the National Hole-In-One Association. The tournaments offer prizes for holes-in-one ranging from a few thousand dollars cash or a new automobile to $1 million cash, and buy insurance to cover the ... /casualty lines entirely and replaced them with a smorgasbord of niche programs. Niche marketing is also a way to maintain aggressive markets since many carriers such as Chubb, AIG, and most recently, St. Paul are putting their emphasis on profitable target markets. Of course, there are risks. Because niche markets are highly specialized, changes in market conditions, legislation or regulations can erase them quickly. And agents entering new niche markets must spend time learning specialized rules as well as the workings of the industry they are writing. ... Regnier recently added two more dbas to her agency-Municipal Services Agency of Texas and Ambulance Insurance Services of Texas-after CIGNA opened two new markets: municipalities with less than 10,000 people and privately owned ambulance companies. Nobody wants to mess with small municipalities, but after Glatfelter designed a program for them, ' she says. We think this will let us pick up a few of the fire departments and emergency organizations that have to be insured through their municipalities, too. That is where our network of agencies will help. We need ...

...ble line of business. About 15,000 golf tournaments in the , and the carry h...