https://completemarkets.com/Article/article-post/2374/The-Do%E2%80%99S-And-Don%E2%80%99Ts-Of-Bylined-Articles/
... . You've got the story published. The executive is basking in glory, sending copies to clients and colleagues. Now take the next step. Try to get the article published elsewhere. For instance, let's say that your article is about reducing the risks of employee lawsuits. It's pretty likely you can take the same article, or a slightly recast version, and publish it in a human resources magazine, a local business journal, and trades serving various industries. Reprint it. To get the most value from a published article, reprint it. Then you can add it to your sales kit or use it in direct mail. Executives can send copies to key contacts with a personal note. Henry Stimpson is president of Stimpson Communications (Wayland, MA), a public relations and marketing ... x No Thanks Loading.. The Do'S And Don'Ts Of Bylined Articles 4/30/2013 by CompleteMarkets Editor , Henry Stimpson This content has not been rated yet. Getting your name in print in industry publications can result in credible publicity for you and your firm. Whether you're a seasoned pro or never been published, you'll get useful tips in this document by Henry Stimpson. Trade, business, professional, and online publications are always hungry for good articles from experts. They get free copy. In return, you get valuable exposure for your organization that can provide a big boost for your marketing. The deal can work out for both parties — but there are challenges. The editor is relying on contributors who aren't professional writers (unless there's a ghostwriter behind the scenes) . To ...
https://completemarkets.com/Article/article-post/2375/Using-The-News-Media-As-A-Communications-Tool/
...s who work for local newspapers, magazines, and radio and television stations ...vantages of this format. People buy magazines for the articles, not the ads. S...
https://completemarkets.com/Article/article-post/1512/BASIC-FACTS-ABOUT-REGISTERING-A-TRADEMARK-PART-4/
...n, MO 12345 Goods and Services: Magazines in the field of business management...Sample Specimen for Goods (Issue of Magazine) April-May 1992 $2.00 Pinstripes "The Magazine for the Business Professional&...
https://completemarkets.com/Article/article-post/2308/Producer-Success-Lesson-33/
..., local newspapers, and industry magazines. Submit your article, and follow up...iance:_______
Develop list of publishers with address and contact (date )...
https://completemarkets.com/Article/article-post/1313/THE-PRESS-RELEASE-MAKE-SURE-ITS-NEWS/
...spaper angle is different from a magazine angle, and print media are completel...
https://completemarkets.com/Article/article-post/2489/5-Lessons-The-Modern-fundamentals-of-Insurance-Agency-Marketing/
...as first published on RoughNotes Magazine.
2. Social Engagement - Social medi...
https://completemarkets.com/Article/article-post/1877/SECRETS-OF-CREDIBILITY-MARKETING-%E2%80%94-PART-1/
... Do some research. Discover the magazines your clients read, then read relevant articles in these magazines and extract quotes from them. Make ...
https://completemarkets.com/Article/article-post/2642/Are-You-Ready-for-Insurance-Dot-Com/
... you're selling insurance! Your publishers should know your industry. An insur...
https://completemarkets.com/Article/article-post/243/Growth-Vs-Profitable-Growth/
...so many sales programs and trade magazines advertise double-digit growth. You...ckwards using the information in a magazine article and discovered that the a...
https://completemarkets.com/Article/article-post/214/Should-CSRs-Sell/
... is the author of Winning at Customer Retention - 101 Ways to Keep em Happy, Keep em Loyal, and Keep em Coming Backand Building Customer Loyalty - 21 Essential Elements in ACTION. A speaker and consultant, she is publisher of the Customer Care Bulletin. To receive her bi-weekly Customer Care Lady E-mail tip, go to the guest registry at www.customerretention.com . This article was written for Customer Service Management Magazine and is reproduced, with permission, from Independent Agent magazine. Login or Register (for FREE) to gain access to thousands of other great articles. Need more reasons to join? Need insurance for you, your business or your family? Get quality appointments - Save yourself a whole lot of time & money when you use our directory of carriers, wholesalers and service providers. Negotiate lucrative ... more that the rep understands, the easier it will be for them to sell. Remember, customers love to buy, so go sell em something! Skillfully. JoAnna Brandi is the author of Winning at Customer Retention - 101 Ways to Keep em Happy, Keep em Loyal, and Keep em Coming Backand Building Customer Loyalty - 21 Essential Elements in ACTION. A speaker and consultant, she is publisher of the Customer Care Bulletin. To receive her bi-weekly Customer Care Lady E-mail tip, go to the guest registry at www.customerretention.com . This article was written for Customer Service Management Magazine and is reproduced, with permission, from Independent Agent magazine. Login or Register (for FREE) to gain access to thousands of other great articles. Need more reasons to join? Need insurance for you, your ...