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... companies try to deter fraud by printing their own checks, payroll check frau...nal MICR algorithm features, specialty inks (including hard to reproduce colors), colorshifting inks, and ultraviolet inks. And they'll have multiple feature...

... steps to make sure you're protected. Illustrator Katherine Walter, doing business since 1978 as Pearl Beach, used a small shell and pearl logo on her business cards, ads, and promotional postcards. In 1998, Mattel, Inc. used the name Pearl Beach Barbie for its pool and beach' Barbie. Walter brought a suit against the toy maker, yet despite the similarity of name and sandy print with large seashell' logo, a court ruled for Mattel because Walter hadn't trademarked her business name. Pepperidge Farm, which has made gold-colored fish-shaped cheese crackers since 1962, sued Nabisco over trademark dilution and won. Apple Computer wasted no time in filing a lawsuit when personal computer manufacturer EMachines introduced the eOne computer with an iMac-inspired design. Ringling Brothers Circus' trademarked slogan The Greatest Show on Earth ... (for a firm, a division, or a product), the visual image you create must pass the ' big picture' test. Always assume that what you create will appear in a variety of communication vehicles. Never approve the look' until you've seen it reproduced in every possible environment. Here's a case in point. A real estate firm created a new logo that used a metallic ink as its signature color. The look received rave reviews when the business card and letterhead were initially proposed. Only after fully committing themselves to the new design did the firm learn that none of the 20 publications in which they regularly advertise uses that particular ink; instead, they substitute various other similar' colors. Not only did the firm lose consistency in their branding, but the metallic ink ...

... to key audiences. If done well - think of names like BMW, The Gap, AOL, AT&am...cy in their branding, but the metallic ink increased their letterhead costs co...

...inch artist's vellum, and a pen-and-ink drawing illustrated each line of fine ...and then drew over the pencil lines in ink. The only thing she changed were th...

...der who watches helplessly as they sink, and miss out on a valuable chance for...ry of its latest update. Getting some ink or air time isn't a matter of being...

... . Do not leave toxic chemicals unattended. Store chemicals away from the reach of children and pets, preferably in locked storage. 2. Store compressed gas cylinders upright and chained. 3. Store all materials that give off toxic, asphyxiating, suffocating, or anesthetic fumes, in remote or isolated locations when not in use. 4. Store flammable materials away from heat source.   Printed with permission from Safety Information Currents, vol. IV, issue 8. Login or Register (for FREE) to gain access to thousands of other great articles. Need more reasons to join? Need insurance for you, your business or your family? Get quality appointments - Save yourself a whole lot of time & money when you use our directory of carriers, wholesalers and service providers. ... necessary precautions to take, such as personnel protective equipment required during handling. Types of potentially hazardous chemicals that may be present in the workplace include: acids, adhesives, aerosols, asbestos, battery fluids, benzene, catalysts, caustics, cleaning agents, detergents, dusts, etching agents, Fiberglas, flammables, foaming resins, fuels, fungicides, gasoline, glues, greases, industrial oils, inks, insecticides, herbicides, janitorial supplies, kerosene, lacquers, lead, lye, oxalic acid, paints, pesticides, plastics, process chemicals, resins, sealers, shellacs, solders, solvents, strippers, surfactants, thinners, varnishes, water treatments, and wood preservatives. CHEMICAL SAFETY RULES: C-H-E-M-S C -Check it out 1. Do not handle or use hazardous materials you are not ...