https://completemarkets.com/Article/article-post/2651/HMO-PPO-AND-POS-PROS-AND-CONS/
...lth Resources Networks).
However, the three most common types of managed hea...professionals stand ready to offer you their expert advice. Just give us a call.
https://completemarkets.com/Article/article-post/953/INSURANCE-COMPANIES-AND-AGENCIES-THE-PARTNERSHIP-DREAM/
Insurance Companies And Agencies: The Partnership Dream
INSURANCE COMPANIES AND AGENCIES: THE PARTNERSHIP DREAM by Carol Hammes ... Commercial Lines-Other ...
https://completemarkets.com/Article/article-post/1605/SELLING-THE-CHARITABLE-POLICY/
Selling The Charitable Policy
SELLING THE CHARITABLE POLICY Want an easy, effective way to enable people to do what they want to do-help their favorite charities and the community? Agents also help themselves and the agency. Like many successful routines,...try it. People will thank you, even if they don't buy.
https://completemarkets.com/Article/article-post/2378/Outsourcing-Public-Relations-And-Marketing/
...document by Henry Stimpson examines the advantages and disadvantages to hiring... pretty small disadvantage considering the advantages of out-sourcing.
https://completemarkets.com/Article/article-post/881/The-10-Most-Common-Insurance-Agency-Marketing-Mistakes-II/
The 10 Most Common Insurance Agency Marketing Mistakes: II
The preceding article examined five common agency marketing mistakes, together with remedies for these errors. This second in a two-part se... In a nutshell, branding is what makes the customer say, "These people understand me."
There's a kernel of truth - of good marketing - in each of the 10 marketing mistakes. Your task is to peel away the layers and to grow the seed.
Marketing isn't what you do...
https://completemarkets.com/company/CompleteMarkets/Articles/content-package/IMMS-Library/TabCategory/article-post/2067/ASSESSING-YOUR-FIRMS-RESOURCES/
... . Appropriate time should be spent to target the bigger Yellow Pages ads to the following prospects: where you have a specialty, where risks are easiest to sell, and where carriers are available to write the business. If you have a specialty (contractors) or preferred program (high-valued homes), try to target the ads to these specific markets to improve your hit ratio on business generated from Yellow Pages advertising. 11. Trade Journal Advertising Trade journals published by associations of your specialty classes of business can be a very effective ... to provide personal lines insurance for the clients of that business. Examples are real estate firms, financial institutions, car dealers, etc. It may also be worthwhile to approach a few of your larger commercial clients to offer personal lines insurance to their employees, especially hospitals, manufacturing firms, etc. The agent could arrange time on-site to gather employee information for quotation. Some carriers today are offering payroll-deduction plans for personal lines coverages for employees of large firms. 14. Cross-Selling Existing Clients To prevent other agents or brokers from getting ... foot in the door, offer all clients you insure both personal and commercial insurance coverages. Also include the sale of life and group insurance products to existing p/c clients. This will further cement your relationship with that client and helps retention. If your firm is commercially oriented, you may be afraid to sell personal lines to your VIP commercial accounts because a mistake could cost you a major account. Producers have to be comfortable with the expertise of those employed in the respective departments before they will be willing to cross-sell accounts ...
https://completemarkets.com/Article/article-post/2067/ASSESSING-YOUR-FIRMS-RESOURCES/
...RCES by Bill Schoeffler and Catherine Oak Today, it is critical for insurance agents and brokers to plan their own destiny. One can never be quite certain what the future may bring. You can’t control the market cycles, legislative activities, or the strategies of your competitors. But yo...olume commitments and obtain “preferred” status, you can’t a...
https://completemarkets.com/company/CompleteMarkets/Articles/content-package/IMMS-Library/TabCategory/article-post/953/INSURANCE-COMPANIES-AND-AGENCIES-THE-PARTNERSHIP-DREAM/
... very least, Personal Auto. Others are getting out of the Workers Comp market or are limiting themselves only to certain types or sizes of commercial accounts. Almost all companies, national and regional alike, are seeking to reduce the number of agency plants. To obtain preferred treatment or even to maintain contracts, agencies are being forced to limit the number of contract carriers in the office and to change the nature of the relationships with the companies that remain. Historically, the agency-company relationship has been driven by the company side. It ... to be that companies were the aggressive party in courting agents, but this is no longer the case. If you doubt this, just take a look at how the number of hospitality rooms has decreased at state conventions! In the past few years the emphasis has shifted, and agents must now take the more active role in developing and maintaining insurance company relations. Communication is the key to any good relationship. Some insurance companies communicate pretty well, but most do not. The burden is on the agency side to open up ... producers/CSRs/placers keeping in touch with the underwriter/supervisor level. The action plan should detail a budget allocation for each level of contact, timing for planned events, and recommended frequency of spontaneous calls/visits. Agencies generally try to have one large program or outing a year to which they invite all agency personnel and key company mangers, reps, and underwriters. They also plan trips to sporting events, lunches, or other opportunities for people to get to know each other. Familiarity will help keep communication channels ...