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...cholarships to local high school students. A great way to take advantage of y...rests. For example, if there’s a new housing development in your area, prepar...

... with the care and education of a student ... a wise and trusted counselor.' I...nagers to work with the teachers and students to ensure the conveyance of know...

...d a Non-Smoker? Y N If there are students in the house: Good student Discount Y N Drivers Ed Credit Y N ...

... and producers, had become "dumb, fat, and happy" with the status quo. He had transitioned from a hungry producer to an owner who wanted to protect his past success instead of searching for the next opportunity. Products and process had become his focus in lieu of clients, and their pain and needs. His summary was simple: "Mike, I was a B and C student. Now I do well, very well. The secret to my success is simple. My daddy taught be a long time ago that I could have anything I wanted as long as I was willing to help enough other folks get what they wanted. Man, was he ever right." Mike took a short breath and continued his monologue. "I had a new client give me ... not the means. Passion results from a "purpose" that carries the organization into the future. Passion is a shared vision and values. These are guiding principles that are the Ten Commandments and the Constitution of the agency. Passion inoculates your agency from bureaucracy, BS and backbiting. In combination, these collective concepts become the foundation upon which you build your future. These are the culture the house rules that all team members must celebrate, honor and follow. Your culture will create your brand, and your brand will measure your success. Margaret Mead, the world-famous cultural anthropologist, said, "What people say, what people do, and what they say they do are entirely different things." I believe that marketing is what you say, operations are what you say you do ...

... of burning than an asphalt roof. LINE Another word that is simply unnecessary. I prefer to talk about different types' of insurance. Line' makes sense to me if you're taking about retail products like shampoo and children's toys. But in this era of packaged, multiple-peril policies, the word just doesn't add to anyone's understanding about the product. SURPLUS Yes, you're laughing. My insurance executive students giggle when I display this word on poster-size type. It even looks as bad as it sounds. But every insurance pro in the room knows that he or she will fall back on this when someone asks them to explain how insurance companies managed to handle that last hurricane. Well, they have the surplus to fall back on. Surplus? I thought you said the industry lost its shirt last ... , whatever you want, but never use the S' word. If you must use it, then explain it immediately. CASUALTY, and its snooty cousin, LIABILITY You're kidding yourself if you think the average consumer or news reporter knows what these words mean when talking about insurance coverages. I once had a grown adult ask me if his insurance company was reliable' for the damage to his house. And he wasn't referring to the company's solvency. You get a star on your forehead if you explain to customers that liability coverage, simply put, pays for damages you do to somebody else. LOSS RATIO .. COMBINED RATIO. ANYTHING RATIO Again, I don't mind if you use them, but you've gotta define them. Just say, For every dollar we collected insuring this fiasco, ...

...nes checklists they distribute to students in their Continuing Education class...

... to perform mailing services. The students donate their time, and we donate th...

... teachers about their better Life students. The P/C agents' association might ...

...ship program for area high school students; Train high schoolers in the co...

...ll probably change. Being a sharp student of biocomputers, you can start askin...