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Email marketing is still one of the most cost effective ways to communicate with prospects and clients. The more targeted the message, the more successful your efforts will be. You need to be consistent and treat every email blast as important as the last, making sure to send emails with regularity. Outsourcing your content and campaign might be the preferred route based on your internal capabilities. There are many outsourcing options. Email marketing is not a strategy on its own, it should be a piece of your overall marketing strategy to survive and thrive in this ever increasing industry of ours. Ping me if you would like to read the entire article written by me...

I need a market for a workers compensation policy. The company is new with no prior. The company purchases homes, then renovates the homes for resale. The company outsources some work that requires a contractors license. Payroll $210,000 per year. 5 FT employees. Please advise of a carrier or MGA that I could contract with to write this type of WC policy. Thanks Dante Thompson

I've been in the insurance industry nearly 12 years, and I've become the guy that gets the hard to place referrals. On a daily basis I work with businesses that generally do not fit with the standard market. Here are some examples of recent accounts: - FMX (motocross) jump shows - They show up to any event, weather it be a track, beach, or parking lot, and perform flips and tricks as an opening act to a main event. (still considering new markets for this as they require monthly special event policies). - Inventory/Contents companies - They require Inland Marine for contents of others, as well as GL/EPL/Pollution Liability/Work Comp. They own a warehouse where contents of others and BPP is stored. The majority of work performed is taking inventory at residential and business properties, and incidentally will remove undamaged PP for temporary storage. Sometimes the inventory is completed in locations with exposure to asbestos; which they are fully licensed and trained to do so while wearing proper gear. - Textile/Home Goods Sales - They have two warehouses; one for storage, one for packaging/shipping. All sales are to wholesale and public via the web. - Swim Instructors - Teaches children aged 3-18 to swim in public and school pools. Package required. - Commercial Production Companies - Requiring coverage for props/sets/wardrobe, GL, hired auto, work comp, all on short term basis. - High Ex Mod/Large premium Work Comp risks. - Several clients from Machine Shops, Body Shops, Warehouses, Janitorial, with 500k - 3mil payroll with either lapses in coverage, large recent claims, or high ex-mods. Needing a market for the Work Comp - NO PEO! These are just a few examples of accounts within the last 30 days. I currently work with too many GA's, most of which do not have a market for a few of these. I'd like to find someone to work with that is quick on response, follows up, has reasonable fees, and has a broad range of market access. Please only reply to this is you are serious about being able to help. Thanks in advance. Regards, John H Crawley [email protected]