FOUR WAYS TO CUT COSTS AND INCREASE PROFITS by Bill Schoeffler and Catherine Oak Theres more of an emphasis on watching expenses today in order to return a reasonable profit. Many owne...

FRAMEWORK FOR AGENCY SUCCESS by Patty Vaughn Planning agency success is a learning experience. Sharing ideas, taking advantage of opportunities, and tapping untapped resources, with the help of ...

Dear (Customer Name), You've been a valued customer of (Your Agency Name) since ( ), and we want to take this opportunity to thank you for your business. We also want to...

FROM BUSINESS INSURANCE TO FAMILY INSURANCE by Preston Diamond Every Commercial account represents an opportunity to cross-sell Personal Lines to key employees. To help you get your sha...

FROM ESTATE TAX TRAP TO TAX VICTORY by Irving Blackman You hear it all the time: 'Tax law is too complicated.' Well, it is. My job is usually to explain complex tax law in understandable langu...

It used to be the $1 million ceiling. That was the level of revenue at which an individual performing agent with a few helpers had to become a business with different people handling different clients and responsibilities. Everyone still worked for the agent, but the agent no longer made every decision.

However, running an agency as a business doesn't automatically result in growth and a high quality of professional service. By the time the agency reaches $2 million, it runs into another "invisible ceiling."

FRONT-LINE EMPLOYEES: CRITICAL TO SUCCESS by Emily Huling CSRs can make or break your retention rate. In this document, Emily Huling discusses the proper methods for hiring, tra...

FUEL AND OIL DISTRIBUTORS - 'OUR BUSINESS IS VOLATILE' Dear (Customer Name): Your business is a volatile one. Gas and oil prices seldom remain stable, and supplies can't be taken for granted. And...

FUEL AND OIL DISTRIBUTORS - 'YOU ARE IMPORTANT' Dear (Customer Name): DO YOU KNOW HOW IMPORTANT YOU ARE? Millions of people rely on your services as a vital link in the nation's fuel d...

FURNITURE DEALERS - 'YOU DON'T JUST SELL FURNITURE' Dear (Customer Name): You don't just sell furniture. You may also offer antiques and curios. You may provide decorating services to your custo...