|
|
|
|
|
|
imms
Articles tagged with imms
|
|
|
|
|
|
This content has not been rated yet.
Out-marketing your competitors is easy if you do it right. It takes a combination of work and savvy, but the results can...
This content has not been rated yet.
A lsquo;FAILED PLAN AND THE SOLUTION By Al Diamond This letter from an Agency Consulting Group client, together with my reply, speak for themselves: Dear Al, I...
This content has not been rated yet.
A BALANCED APPROACH TO MARKETING by Steve Anderson Just like you, each week I receive e-mails and read articles from different business and marketing experts. A common theme Ive no...
This content has not been rated yet.
A CHRISTMAS CONTRIBUTION Clients appreciate receiving Christmas cards and letters. It's nice to know that someone out there cares and wants to be remembered. Several years ago, IMMS received a me...
This content has not been rated yet.
Sometimes we make things so complicated. Performance management provides an excellent one example. In the old days, we gave...
This content has not been rated yet.
A CREATIVE WAY TO SELL 'UMBRELLAS' IMMS Member Wayne Smart of Fry, Jordan & Wilson, Inc., South Boston, Virginia sells Personal Umbrella insurance by the bucketful. Here's how: Wayne tapes a pape...
This content has not been rated yet.
A FINAL REASON TO lsquo;GUIDE FOR COMMERCIAL LINES REFERRALS by Gil Simonds In the previous article, I promised to provide one last reason to guide for referrals...
This content has not been rated yet.
A MARKETING MINDSET CREATES CUSTOMERS by John Graham As the insurance organizations marketing meeting began, the president stated, We need more sales. This might see...
This content has not been rated yet.
A PERPETUATION PLANNING PRIMER by Tom Doran No one expects the current frantic pace of merger and acquisition activity to last forever. When it does cool off, more agency own...
This content has not been rated yet.
Trying to get fish into the boat before catching them sounds crazy; it wouldn't make...