CompleteMarkets Editor

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The Legal Status Of Computer Records

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THE LEGAL STATUS OF COMPUTER RECORDS 'If I become involved in a court case, will the court accept my computer records, or will I have to produce the original paper to substantiate my position?' Th...

The Lost Art Of Broking

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THE LOST ART OF BROKING by Rob Ekern Write quality, profitable business in soft and hard markets alike. I was speaking with a broker several weeks ago about the importance o...

The Lu And The Torpedo: A Tale Of Two Producers

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THE LU AND THE TORPEDO: A TALE OF TWO PRODUCERS by Chris Burand To paraphrase Robert Louis Stevenson, 'All men are salesmen, selling themselves, its just that not all men kn...

The Management Puzzle: Some Assembly Required

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I think of management as a puzzle: Put the pieces together in the right order, and you have a beautiful picture ? jumble them, and you have a pile of pasteboard. In this document, Mike Manes offers guidelines that will help you assemble a masterpiece.

The Mission Statement: What Does Your T-Shirt Say?

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THE MISSION STATEMENT: WHAT DOES YOUR T-SHIRT SAY? by Mike Manes How to tailor an effective mission statement for your agency. This article started with a bet, a disagreement bet...

The Mixed-Perpetuation Sandwich: Inserting A Non-Family Layer

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THE MIXED-PERPETUATION SANDWICH: INSERTING A NON-FAMILY LAYER by Brian Burke Discussions about the perpetuation of family-owned agencies often assume that the offspring always bu...

The Needed Revolution In Risk Management!

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THE NEEDED REVOLUTION IN RISK MANAGEMENT! by Mike Manes Use risk management to control uncertainty in your clients businesses. INTRODUCTION Risk management (RM) is not only an im...

The Neglected Art Of Sales Management –How Much Is It Costing You?

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THE NEGLECTED ART OF SALES MANAGEMENT -HOW MUCH IS IT COSTING YOU? by Bill Hoos Why your agency cant afford not to have an effective sales manager. Im c...

The New Employee's Greatest Need - Proper Training

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These guidelines by Jack Fries can help you hire and train new employees.

The New Salesperson: The Coming Of The Customer Evangelist

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The growth of E-commerce is driving a fundamental change in selling mentality.
E-commerce changes selling. Driven by E-commerce, a fundamental and far-reaching change is taking place in professional selling. The salesperson who’s emerging might well be known as a “customer evangelist.”
Apple Computer and other companies employ evangelists as enthusiastic representatives of their best interests. Taking that imagery a step further, customers will enjoy the benefits of doing business with a new type of sales rep.

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