CompleteMarkets Editor

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Cut Waste From Advertising

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CUT WASTE FROM ADVERTISING This advice on reducing the cost of your advertising program by eliminating 'waste' comes from...

Cut-Through Endorsements

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CUT-THROUGH ENDORSEMENTS by the IIABA Virtual University Faculty Sometimes when an insurer encounters financial problems, cut-throu...

Cybercises-No Pain, All Gain

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CYBERCISES-NO PAIN, ALL GAIN For several years, Princeton University computer sciences graduate student Dan Wallach evaluated remedies for the pain of repetitive stress injury (RSI). Wallach recommen...

Cybersecurity: Opportunities For Agents

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CYBERSECURITY: OPPORTUNITIES FOR AGENTS by G. Edward Kalbaugh The U.S. Governments recent approval of more than $330 billion for Homeland Defense will fuel unprecedented expendit...

Cycle-Up Your Marketing

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CYCLE-UP YOUR MARKETING by Nanci Evarts Check out these solutions to soft-market woes. Shifts in the marketplace are either heralded by agents and brokers with general e...

Database Management: Working With Contact Information

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DATABASE MANAGEMENT: WORKING WITH CONTACT INFORMATION by Steve Anderson These two tools can help keep your database up to date. CAPTURE CONTACT INFORMATION Although the Inte...

Database Marketing - High-Tech Selling

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DATABASE MARKETING - HIGH-TECH SELLING by David Beaton Looking for ways to improve sales and profits? A technique that many brokers are finding very effective is ...

Databases And Copyrights

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Your client and prospect databases are valuable resources that could cost the agency a bundle if they fell into the wrong hands. Yet under federal copyright law,...

Day Care Centers - "We Are Specialists"

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DAY CARE CENTERS - 'WE ARE SPECIALISTS' AFTER-THE-FACT PROTECTION ISN'T ENOUGH Dear (Customer Name): Of course you want to be completely insured in case of a loss to your business, but...

Day Care Centers - Attention To Detail

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DAY CARE CENTERS - ATTENTION TO DETAIL Dear (Customer Name): SEEKING ADVENTURE . . . EXPLORING . . . TAKING RISKS. . . these are all a natural part of growing up. And as a child care specialist, you...

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