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Agency Perpetuation: Agents Must Go Back To The Drawing Board

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CompleteMarkets Editor, Brian Burke 4/30/2013 12:00:00 AM
AGENCY PERPETUATION: AGENTS MUST GO BACK TO THE DRAWING BOARD by Brian Burke I would venture to say that 80% of the agencies represented by the readers of this column could reall...
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Are You Listening To Your Customers?

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CompleteMarkets Editor, Emily Huling 4/30/2013 10:36:34 PM
ARE YOU LISTENING TO YOUR CUSTOMERS? by Emily Huling On a recent business trip, I had dinner at one of the nicer family restaurants. A couple seated nearby had the same attentive server t...
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Commercial Lines: Two Wedges To Success

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RandySchwantz
Randy Schwantz 5/28/2015 12:00:00 AM
Use this “one-two” technique to wedge your way into taking accounts from your competitors.
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Handwritten Letters – Forward To The Past!

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JackBurke
Jack Burke 4/30/2013 12:00:00 AM
HANDWRITTEN LETTERS - FORWARD TO THE PAST by Jack Burke Writing a monthly column appears much easier than it is! After all, how hard could it be to string 500-600 words together...
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Linkedin Improvements

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CompleteMarkets Editor, Steve Anderson 6/4/2013 12:00:00 AM
LinkedIn IMPROVEMENTS by Steve Anderson LinkedIn is one of our favorite tools for researching and finding information about prospects and clients. Over the last several months, LinkedIn h...
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Super Service: A Process, Not A Project

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CompleteMarkets Editor, George Nordhaus 4/30/2013 10:43:49 PM
SUPER SERVICE: A PROCESS, NOT A PROJECT by George Nordhaus We often see 'service' as a magic word-the 'open sesame' that will somehow ensure customer retention and build bottom-line profits....
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The Cardinal Rule Of E-Mail Newsletter Marketing: Dont Be Rude

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CompleteMarkets Editor, Patricia Czech 4/30/2013 12:00:00 AM
THE CARDINAL RULE OF E-MAIL NEWSLETTER MARKETING: DON'T BE RUDE by Patricia Czech Focus on your e-message and its relevance to your readers when reaching out to them. The ...
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