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Banks And P/C Agencies Reality Check — Part IV: Buyer, Beware!
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Chris Burand
4/30/2013 12:00:00 AM
BANKS AND P/C AGENCIES REALITY CHECK PART IV: BUYER, BEWARE! by Chris Burand Do bank stockholders benefit from acquisitions of P/C agencies? The answer? Yes, if there...
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What Branding Is Not
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Patricia Czech
4/30/2013 12:00:00 AM
WHAT BRANDING IS NOT by Patricia Berry Developing a consistent message is difficult when consumers can share their exp...
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