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Marketing: Do The Math

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CompleteMarkets Editor, Michael Jans 4/30/2013 10:41:34 PM

MARKETING: DO THE MATH by Michael Jans The words tell only half the story in marketing. Many people think marketing is sizzling sales copy, dramatic headlines, irresistible offers...

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The Do's And Dont's Of Corporate Identity

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CompleteMarkets Editor, Bob Jankowski 4/30/2013 10:41:13 PM

THE DO'S AND DONT'S OF CORPORATE IDENTITY by Bob Jankowski and Rob Keane Corporate identity is more than just how your logo, business cards, and letterhead look. Corporate identity is who yo...

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