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insights

Articles tagged with insights

A Marketing Mindset Creates Customers

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JohnGraham
John Graham 3/11/2015 12:00:00 AM
A MARKETING MINDSET CREATES CUSTOMERS by John Graham As the insurance organizations marketing meeting began, the president stated, We need more sales. This might see...
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Consultants: Are They Useful?

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CMEditor
CompleteMarkets Editor, Chris Burand 4/30/2013 12:00:00 AM
CONSULTANTS: ARE THEY USEFUL? by Chris Burand Consultants, when properly used, can be a great benefit to your agency. As a resource with varied agency experiences, as ...
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E&O Insights: Let Me Think About It …

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CompleteMarkets Editor, Curtis Pearsall 4/7/2014 12:00:00 AM
A client who utters these words might well be laying the groundwork for a nasty E&O claim. Consider this case:...
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Excellence: Turn Up The Heat!

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DonPhin
Don Phin 12/12/2014 12:00:00 AM
EXCELLENCE: TURN UP THE HEAT! by Don Phin How to transform your agency from good to great. Greatness an...
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Five Unique Ways To Engage Prospects With Video

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CompleteMarkets Editor, Maribeth Kusmeski 5/19/2014 12:00:00 AM
Are you using video to connect with prospects, clients, referrals, and potential alliances? Did you know that a website...
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Implement The Right Procedures To Raise Revenue

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CompleteMarkets Editor, Grace Bauer 4/30/2013 12:00:00 AM
IMPLEMENT THE RIGHT PROCEDURES TO RAISE REVENUE by Grace Bauer Is your agency using step-by-step procedures to train its employees? Has it reviewed its procedures to make sure they save tim...
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Marketing Activity Routines

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CMEditor
CompleteMarkets Editor 4/30/2013 12:00:00 AM
This provides an outline of a client contact program for Marketing Representatives.
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The Mixed-Perpetuation Sandwich: Inserting A Non-Family Layer

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CompleteMarkets Editor, Brian Burke 4/30/2013 12:00:00 AM
THE MIXED-PERPETUATION SANDWICH: INSERTING A NON-FAMILY LAYER by Brian Burke Discussions about the perpetuation of family-owned agencies often assume that the offspring always bu...
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