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The Elephant Hunter

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AlDiamond1
Al Diamond , CompleteMarkets Editor 4/30/2013 12:00:00 AM
THE ELEPHANT HUNTERby Al Diamond Before you acquire an agency, make sure you acquire agency experience. I was recently contacted by a smart young agent who had come into the bus...
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The Mixed-Perpetuation Sandwich: Inserting A Non-Family Layer

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CompleteMarkets Editor, Brian Burke 4/30/2013 12:00:00 AM
THE MIXED-PERPETUATION SANDWICH: INSERTING A NON-FAMILY LAYER by Brian Burke Discussions about the perpetuation of family-owned agencies often assume that the offspring always bu...
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The Seven Deadly Sins Of Marketing

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JohnGraham
John Graham 11/21/2014 12:00:00 AM
THE SEVEN DEADLY SINS OF MARKETING by John Graham Quite often, the problem is that companies fall into a marketing trap. In this article, John Graham explores the seven most likely reasons wh...
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The Seven Habits Of Highly Effective Insurance Agencies

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AlDiamond1
Al Diamond , CompleteMarkets Editor 4/30/2013 12:00:00 AM
THE SEVEN HABITS OF HIGHLY EFFECTIVE INSURANCE AGENCIES by Al Diamond In 1989, Stephen Covey wrote his best seller, The Seven Habits of Highly Effective People. These habits...
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The Value Of A Satisfied Customer

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CompleteMarkets Editor, Chris Burand 4/30/2013 12:00:00 AM
THE VALUE OF A SATISFIED CUSTOMER by Chris Burand Every agency has three types of customers. First are those who will leave for a lower price. Second are those on the fence; they're not tr...
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What’s Your Exit Strategy?

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CompleteMarkets Editor, Mitch Axelrod 4/30/2013 12:00:00 AM
WHATS YOUR EXIT STRATEGY? by Mitch Axelrod Will you work until the day you die? Have you set a retirement date? Do you even think about it? Some people like the adventure of...
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When Your Customers Come Calling: Don't Undervalue Your Receptionist

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CompleteMarkets Editor, Judith Newman 4/30/2013 10:43:13 PM
WHEN YOUR CUSTOMERS COME CALLING: DON'T UNDERVALUE YOUR RECEPTIONIST by Judi Newman More...
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