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Be A Pr Pro: Think Like A Journalist!

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CompleteMarkets Editor, Michael Maynard 4/30/2013 10:42:47 PM
BE A PR PRO: THINK LIKE A JOURNALIST! by Mike Maynard Why do so many journalists cringe when they receive phone calls, faxes, and e-mails from public relations professionals? Becaus...
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Catch The Media In Your Web

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CompleteMarkets Editor, Michael Maynard 4/30/2013 10:42:47 PM
CATCH THE MEDIA IN YOUR WEB by Michael Maynard Your company has a Web site? Great! Colorful graphics that seem to jump off the screen? Terrific! And the content? Uh-oh. Does your Web sit...
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Designing Effective Surveys

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CompleteMarkets Editor, Michael Manes 4/30/2013 10:42:27 PM
DESIGNING EFFECTIVE SURVEYS by Mike Manes This is the latest in a series of articles on organizational management and leadership by Mike Manes. The first article created a Management ...
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It's All About The Brand: Using Public Relations To Brand

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CompleteMarkets Editor, Michael Maynard 4/30/2013 10:42:47 PM
IT'S ALL ABOUT THE BRAND: USING PUBLIC RELATIONS TO BRAND by Michael Maynard How do you brand your business? A catchy name and logo certainly help, and if you have an advertising budget t...
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Public Relations: Plan And Prepare To Stay Ahead

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CompleteMarkets Editor, Michael Maynard 1/15/2014 12:00:00 AM
On my desk is a calendar from a wire service that distributes press releases and articles to media outlets...
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Reaching Your Audience: Discovering A Pr Campaign

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CompleteMarkets Editor, Michael Maynard 4/30/2013 10:42:47 PM
REACHING YOUR AUDIENCE: DISCOVERING A PR CAMPAIGN THAT WORKS by Michael Maynard One of the goals of any advertising campaign is to grab the hearts of the audience and hold on until...
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Three Keys To Open The Potential In Social Media

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CompleteMarkets Editor, Michael Lovas 4/30/2013 10:42:27 PM
THREE KEYS TO OPEN THE POTENTIAL IN SOCIAL MEDIA by Michael Lovas Once upon a time, every marketing message was a pitch - a one-way transmission of a marketing or sales message....
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