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Three Deadly Mistakes In Our Advertising
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CompleteMarkets Editor
, Andrew Byrne
4/30/2013 12:00:00 AM
THREE DEADLY MISTAKES IN OUR ADVERTISING by Andrew J. Byrne We make three deadly mistakes in insurance direct mailings: the failure to be si...
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Why Nobody Reads Your Brochure
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CompleteMarkets Editor
, Maribeth Kusmeski
4/30/2013 10:41:58 PM
WHY NOBODY READS YOUR BROCHURE (OR ANY OTHER MARKETING MATERIALS) by Maribeth Kusmeski Ive been trying for years to determine why some marketing, just doesnt work ndash...
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