The goal in business is to outdistance the competition and make profitable sales by producing more customer-friendly products or services. To reach this goal, you need an advantage to improve your batting average-but it's getting more difficult and complicated to obtain this advantage, let alone keep it.

ARE YOU IN BUSINESS TO MAKE A SALE OR MAKE A PROFIT? by Chris Burand The title of this article comes from a popular seminar Ive given throughout the nation. Ive asked this q...

GROWTH VS. PROFITABLE GROWTH by Chris Burand Revenue growth for its own sake doesnt make sense. In an industry that prizes sales, its no wonder that so many sales p...