KEEP CONTROL OF THE AGENCY UNDER CONTROL by Grace Bauer In these times, agency principals and owners are working lean. It's difficult to find good help, and agency numbers force com...

SYNCHRONIZE MARKETING WITH SALES! by Jack McMahan Marketings job is to pull customers toward your company by delivering compelling messages to the customer who the company wa...

TELEPHONE PROSPECTING TECHNIQUES THAT GET RESULTS One of the best articles IMMS has seen about getting through to prospective clients was written by a pro, Ed Drake of SAFECO. SAFECO is,...