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two areas
Articles tagged with two areas
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No matter what their size, many businesses use most of their available energy just keeping things running on a day-to-day basis.
Unfortunately, there seldom seems to be much time for those tasks that can have a profound effect on a company's future, such as communicating the company's message and projecting its image.
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ARE YOU AN INSURED UNDER YOUR E&O POLICY? by Curtis Pearsall When comparing one E&O policy against another, you may be looking at which acts are covered, whether 'full prior acts' is provide...
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Jenny Brower, marketing manager, Harbor/Brenn Agencies, Petosky, Michigan, wrote to us recently: 'I like everything I'm doing, but it's overwhelming-HELP!' With Jenny's permission...
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DEVELOPING A MARKETING PLAN (IN A DISTRESSED AGENCY) by Ken Buehler It is an uphill battle for a distressed agency to get back on track and sustain any level of growth if it f...
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Service seems to be a catch-all word for whatever seems to be lacking in our agencies. Most of us have identified service areas as most important...
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Jack Fries looks into the differences between agencies that sell and retain a lot of business and those that don't. This applies to not only the sales people, but to the CSRs, who have the responsibility of account development.
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OWNERSHIP, PERPETUATION, AND MANAGEMENT by John Jaques The succession of ownership and management for your organization for the mid and long term is as important to your firm as ...
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This four-part article offers a step-by-step, comprehensive plan for growing your agency’s business.