OFFLINE PROMOTIONAL METHODS by Patricia Berry Are you wasting valuable marketing efforts? Patricia Berry talks about how to get the most from your promotional efforts, both online ...

USING SOCIAL NETWORKS TO MARKET by Steve Anderson Steve loved to dazzle his high school science students with cool and unusual experiments. One of his favorite experiments was to drop a c...

VIRAL MARKETING: WHAT IS IT AND WHY DO YOU WANT IT? by Patricia Berry Put this powerful techno-marketing technique to work for you. In a recent poll among our opt-in list subscr...