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Dear (Customer Name): What can guarantee you income for life? Only an annuity, and (Your Agency Name) is a specialist when it comes to finding the right annuity for your particular needs....
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Even though marketing is a well-established concept in business, committing...
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When it comes to prospecting, every agent has done his or her fair share cold calling on the phone, the White Pages in hand,...
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Out-marketing your competitors is easy if you do it right. It takes a combination of work and savvy, but the results can...
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In light of the September 11 tragedy, a coverage review of all of your accounts is more vital than ever, for you and for your clients. In this...
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Your client and prospect databases are valuable resources that could cost the agency a bundle if they fell into the wrong hands. Yet under federal copyright law,...
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The changing marketplace is presenting several new pressures and challenges for the owners of independent agencies. The success...
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A comprehensive cross-selling system benefits you and your clients alike. Here are
a few marketing tools you can use to communicate your cross-selling message and begin selling additional coverages.
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Nothing happens until somebody sells something. To make sales happen, IMMS.com Key Sales Consultant Randy Schwantz...
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Dear (Customer Name): Have you noticed this disturbing trend? The number of lawsuits filed is increasing and the amount of the awards being offered is...