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CONSUMERS UNDER AGE 35 PREFER APPS by Steve Anderson Data collected by market research and consulting firm Parks Associates, found that Generations X and Y tend to prefer using mobile ap...

FRANKLIN, TENNESSEE, FLOODING & THE SOCIAL WEB Steve Anderson You might have heard on the news that a massive storm system parked over middle Tennessee in mid-May. This storm dropped 10'...

Understand Your E-Mail: Xobni

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UNDERSTAND YOUR E-MAIL: XOBNI by Steve Anderson A new, free plug-in module for Outlook called Xobni (pronounced 'ZOB-nee,' which is inbox spelled backwards) adds some social-networking ...

Linkedin Improvements

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LinkedIn IMPROVEMENTS by Steve Anderson LinkedIn is one of our favorite tools for researching and finding information about prospects and clients. Over the last several months, LinkedIn h...

Google Adds Social Networking Tool

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GOOGLE ADDS SOCIAL NETWORKING TOOL by Steve Anderson Google has released a new service called Google Friend Connect that makes it easy for Web sites to add social networking features tha...

Facebook Expands Advertising Option

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FACEBOOK EXPANDS ADVERTISING OPTION by Steve Anderson As a follow-up to a recent TAAR article, 'Facebook Advertising' (October 2009), the company has expanded its demographic options t...

Tools For Finding People On The Web

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TOOLS FOR FINDING PEOPLE ON THE WEB by Steve Anderson FindMeOn is a profile management service that connects online identities across social networks, blogs, and photo sharing sites....

Diving Into Internet Marketing

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DIVING INTO INTERNET MARKETING by Steve Anderson Consumers' buying and shopping habits have changed. Think about what you do when you're thinking of buying a new product or service. For...

MARKETING MISTAKE: NOT UPSELLING, CROSS-SELLING, OR BACK-ENDING YOUR PRESENT CUSTOMERS by Stephen Anderson As every agency owner knows, identifying prospects an...

Avoiding Costly Marketing Mistakes

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AVOIDING COSTLY MARKETING MISTAKES by Stephen Anderson You can no longer sit back and wait for business to come to you. That's the sure route to becoming a victim of the ch...

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