Comprehensive Sports and Entertainment Insurance from BSR Insurance
BSR Insurance offers a specialized Sports and Entertainment Insurance program designed to help brokers and agents place a wide range of hard-to-insure risks in the entertainment, recreation, and sporting sectors. As an experienced Excess & Surplus Lines Broker, BSR works with a variety of carriers to provide access to tailored coverage solutions for complex, non-standard risks across 50 states.
Ideal Accounts and Program Appetite
This program is built for a broad spectrum of sports and entertainment operations, with a strong appetite for:
- Event organizers (Fairs, Festivals, Parades, Concerts)
- Sports leagues, teams, camps, and tournaments
- Recreational businesses (Bowling alleys, Laser tag, Ropes courses)
- Venues such as arenas, amphitheaters, theaters, and convention centers
- Motorsports including race teams, events, and sponsors
- Tourist attractions like zoos, aquariums, and caves
Accounts with annual premiums ranging from $5,000 to $1,000,000 are within the target range. This program is not suitable for risks requiring Prize Indemnity or Event Cancellation Coverage.
Coverage Highlights and Advantages
BSR's program delivers flexible and targeted insurance designed to address the unique exposures of the sports and entertainment industries. Available coverages include:
- General Liability – Occurrence form with deductible and SIR structures
- Legal Liability to Participants
- Trainer’s Liability
- Horse/Dog Legal Liability
- Contingent Fireworks Liability
- Liquor Liability (when packaged with CGL)
This flexibility is ideal for agents looking to place complex or unusual accounts such as a whitewater rafting outfitter, a multi-day music festival, or a regional sports league with participant risk exposures.
Underwriting Guidelines and Premiums
BSR targets a minimum premium of $5,000, with capacity to support larger risks up to $1,000,000 in premium. The underwriting team evaluates each submission on its merits, with a strong focus on risk management practices and prior loss history. While the program is non-admitted in all states, BSR’s market access and experience ensure efficient placement of accounts that fall outside standard markets.
Availability Across the U.S.
This program is available in all 50 states including the District of Columbia. Whether your client operates in California, Texas, New York, or any other U.S. jurisdiction, BSR can help you secure coverage for their operations.
Why Work With BSR Insurance?
BSR Insurance brings deep industry knowledge and strong carrier relationships to the table. As a true partner to independent brokers and agents, BSR provides responsive service, strategic underwriting insight, and access to markets that can handle unusual or high-risk entertainment and sports exposures. If you have clients in niche recreation, entertainment venues, or competitive sports, BSR is ready to help you place that business with confidence.
Frequently Asked Questions
What types of accounts are a good fit for this program?
This program is ideal for sports leagues, entertainment venues, recreational operations, motorsports, and special events with premiums starting at $5,000.
Are single-day or short-term events eligible for coverage?
Yes, single events such as festivals, concerts, or races can be considered under this program depending on the risk and scope.
Is Liquor Liability available on a standalone basis?
No, Liquor Liability is only available in conjunction with the Commercial General Liability (CGL) coverage.
Are admitted markets available for this program?
No, this program is written on a non-admitted basis in all states through various E&S carriers.
What is the turnaround time for quotes?
Turnaround time depends on the complexity of the risk, but BSR strives to provide timely responses and efficient placement support.
Need help placing an account? Connect with a market specialist.