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...will keep us from getting hit by a truck and dying prematurely. Nor can we gua...

... can do everything by phone, fax, and e-mail. Are there any drawbacks to out-sourcing your public relations functions to an independent professional? If you have a qualified, capable consultant, there are only two. First, the individual might not be readily available during vacations. With a little planning, that shouldn't be a problem. Second, your out-sourced PR person might get run over by a truck someday or decide to take off for Tahiti forever. Not much you can do about that, but it's a pretty small disadvantage considering the advantages of out-sourcing. Login or Register (for FREE) to gain access to thousands of other great articles. Need more reasons to join? Need insurance for you, your business or your family? Get quality appointments - Save yourself a whole lot of ... everything. When they need more bodies, an independent PR pro can simply rent the necessary resources, such as media-distribution companies, clerical help, graphic designers, and photographers. Additionally, many independents work with other PR people, who can provide specialized expertise. HOW OUTSOURCING WORKS The ability to hire an independent PR pro for a project is one of the advantages of outsourcing. You can start and stop as desired. Ideally, however, there should be an ongoing program because companies need continuous PR. For a continuing relationship, a set monthly fee is the most satisfactory arrangement for both the client and the service provider. Unlike hourly billing, this gives the client predictable costs and shows the PR pro that the client is committed. An out-sourced PR person does the same things that a staff ...

...as stolen out of your contractor's truck), you may be tempted to pad the claim...ll where they may-in ethics, the buck stops with you.

...ered Mamma's groceries by bike or truck. Delaune's brought us prescriptions. ...

...rs? [ ] Unless secured on special trucks, are regulators removed and valve-pr...trols the travel? [ ] Are industrial trucks with internal combustion engine, ...

... Carriers Everyone tends to favor an underdog. When you see a client making a claim against a big insurance company, you might tend more to see the pain of his or her individual loss than to sympathize with the money troubles of a huge, impersonal corporation. For example, when a client makes a Commercial claim (let's say, a claim that a toolbox was stolen out of your contractor's truck), you may be tempted to pad the claim a little to help the poor guy out. After all, the company will never miss an extra $1 ,000. That's dangerous thinking. The company needs the correct amount on the claim. Too many fraudulent claims will force it to raise its rates, and then everyone suffers-including the honest people (whose ranks would not include you ... self. The best judge of whether an action is ethical or not is you-you alone, independent of co-workers, companies, and customers. You are the one who has to be able to sleep at night. If you can say to yourself, I have my integrity, ' you have no need to worry about cause or effect. Let the chips fall where they may-in ethics, the buck stops with you. Login or Register (for FREE) to gain access to thousands of other great articles. Need more reasons to join? Need insurance for you, your business or your family? Get quality appointments - Save yourself a whole lot of time & money when you use our directory of carriers, wholesalers and service providers. Negotiate lucrative contracts with carriers and wholesalers. Net result. ...

...ting (such as service stations and truck stops), you must be able to demonstrate tha...