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https://completemarkets.com/Article/article-post/62/25-Marketing-Ideas-You%E2%80%99ve-Probably-Never-Considered-Using-Before/
...s,” such as business cards, cars, trucks and other specialty themes. Use shap...to a United Way representative at the open house. Idea # 18: Spotlight a “c...

https://completemarkets.com/Article/article-post/680/General-Agency-Advertising/
...premiums, and consequently will be open to change. It doesn't do you much good...the letter is from. WITH A LOT OF HELP FROM OUR FRIEND ...

https://completemarkets.com/company/CompleteMarkets/Articles/content-package/IMMS-Library/TabCategory/article-post/2131/LET-GOOD-BUSINESS-PRACTICES-BE-YOUR-GUIDE/
... important. Education certainly is, and so is communication with your staff and your clients. Some type of exposure analysis checklist gives solid evidence of your professionalism and will, among other things, reduce your E&O risk-as you can see in this story: A trucking firm brought a suit against an agent for failing to provide adequate Liability limits on its Commercial Auto policy. This came to light after an auto accident in which the client's tractor-trailer rear-ended an auto that was driven by a pregnant woman, who then went into a ... exercised good business practice, with a well-documented file that demonstrated that the Liability coverages were provided as requested in accordance with the duty owed. No matter what you sell or market, it's appropriate to apply good business practices as your guide. Do it with your eyes open and with ethics and professionalism in mind, and things should work out just fine. Curtis Pearsall is vice president, E&O , of the Utica National Insurance Group. Login or Register (for FREE) to gain access to thousands of other great articles ... Need more reasons to join? Need insurance for you, your business or your family? Get quality appointments - Save yourself a whole lot of time & money when you use our directory of carriers, wholesalers and service providers. Negotiate lucrative contracts with carriers and wholesalers. Net result. More revenue for your agency! Clients & Prospects will research you, your co-workers and your agency here. The most comprehensive online insurance industry reference library for - Personal Lines Professionals Commercial Lines Professionals Life/Health & Benefits Professionals Online newsletters and content ...

https://completemarkets.com/company/CompleteMarkets/Articles/content-package/IMMS-Library/TabCategory/article-post/256/A-Bright-Future-For-Small-Agencies/
... class of customers, Store B also successfully cross-sells its customers clothing, hunting and fishing equipment, toys, and animals. The key is that the clothes are Western-style or work clothes ranchers and farmers like. The toys are things like tractors, plastic animals, and trucks. Store B found that it can sell its customers almost anything related to farms and ranches. Small independent agencies can thrive by identifying a type of business that large agencies inadequately service. Identify a group of clients, become experts in their business and their needs-and ... how to do the repair and help me get the right part the first time. Store A's price is sometimes a nickel or two higher than the competition's, but the free advice and help are worth it. Store A never lost sales when the big hardware store opened. They have the same customers as the big store-and they keep them by offering better service related to a limited number of products, which people continue to buy from Store A. Store A does what it does best rather than try to sell anything and everything ... looking for in the big store. Small independent agencies can survive if they focus on selling specific products better than the competition. For example, if a small agency can prove that it writes small contractors' Property policies better than anyone else, it will write a lot of them-and leave the small contractors' Health insurance to someone else. Being all things to all people is impossible. Local hardware store B didn't suffer any sales downturn when the big hardware store opened, either. Store B thrives by selling merchandise the big store ...

https://completemarkets.com/Article/article-post/2131/LET-GOOD-BUSINESS-PRACTICES-BE-YOUR-GUIDE/
...s your guide. Do it with your eyes open and with ethics and professionalism in...

https://completemarkets.com/Article/article-post/256/A-Bright-Future-For-Small-Agencies/
...e tractors, plastic animals, and trucks. Store B found that it can sell its c...

https://completemarkets.com/Article/article-post/2580/Unleash-the-Power-of-Radio-Advertising/
.... Our advertising helps producers open doors and helps them break the ice. Ag...io is great for promoting events like openings, sales, and special events. D...

https://completemarkets.com/Article/article-post/1630/MANAGING-RISK-A-GUIDE-FOR-YOUR-BUSINESS-CLIENT-PART-2-OF-4/
... responsibility and authority lie, opening up lines of communication and fores...

https://completemarkets.com/Article/article-post/862/First-Impressions-Last-Longest/
...o matter how bad the weather, UPS trucks are clean. Its drivers are always nea...

https://completemarkets.com/Article/article-post/845/Your-Ad-Agency-Will-Put-You-On-The-Map-Or-In-The-Poor-House/
...everything from business cards to trucks- think of that invoice!), a bevy of b... clients think hundreds of doors will open for them like magic the moment they...