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The High Cost Of Failing To Market

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CMEditor
In spite of those who claim that “marketing costs too much,” John Graham provides four major reasons why just the opposite holds true.

The Impact Of Clusters On Agency Value

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THE IMPACT OF CLUSTERS ON AGENCY VALUE by Chris Burand In this document, Chris Burand addresses the question of how an agencys value is affected when it doesnt own...

The Importance Of Working Capital

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THE IMPORTANCE OF WORKING CAPITAL by Chris Burand Working capital is vital to survival especially in this hard market. In this document, Chris Burand explains the importance of worki...

The Power Of Goals

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THE POWER OF GOALS by Grace Bauer Do you feel that you're getting 100% out of each employee in the office? When t...

The Power Of Testimonials

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JackBurke
THE POWER OF TESTIMONIALS by Jack Burke Preachers might have been the first to understand the power of te...

The Profitable Power Of Cross-Selling And Up-Selling

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LynnThomas
THE PROFITABLE POWER OF CROSS-SELLING AND UP-SELLING by Lynn Thomas With all the information thats available on the benefits of account rounding, its amazing that agencies ...

The Role Of An Owner: Is It About You — Or Them?

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JackBurke
THE ROLE OF AN OWNER: IS IT ABOUT YOU OR THEM? by Jack Burke Leadership means a willingness to embrace chan...

The Seven Habits Of Highly Effective Insurance Agencies

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AlDiamond1
THE SEVEN HABITS OF HIGHLY EFFECTIVE INSURANCE AGENCIES by Al Diamond In 1989, Stephen Covey wrote his best seller, The Seven Habits of Highly Effective People. These habits...

The Softening Market: Don't Change Horses

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THE SOFTENING MARKET: DON'T CHANGE HORSES by Rob Ekern Use these six proven ways to beat the soft market. Those of you who are historians will recall one of the grea...

The Value Of Making Mistakes

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THE VALUE OF MAKING MISTAKES by Chris Burand In the December 24, 2001 Fortune magazine, Michael Schrage ...

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