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CompleteMarkets Editor
Articles authored by CompleteMarkets Editor
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Professional Agency Reviews invariably reveal backlog in most of the profit centers (Personal Lines, Commercial Lines, etc.). There’s no way to do regular account reviews for Personal Lines and small Commercial Lines, because the CSR 'doesn’t have time.' In this document, Jack Fries tells you how to motivate people to eliminate backlog and provide customers with the service that they deserve.
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ELIMINATE CUSTOMER SERVICE NIGHTMARES WITH 'CARRE' by Jack Fries Wouldnt it great if you could get all of your customers to come back every year? For starters, you should put '...
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E-MAIL MARKETING: DON'T TEST SURVEY! by Patricia Berry Because of its incredibly low cost, e-mail harbors a temptatio...
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E-MAIL MARKETING: METRICS 101 by Patricia Berry The beauty of e-mail is that when done right, those who interact with you through e-mail are even more likely to become long-term,...
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E-MAIL NEWSLETTERS by Patricia Czech How to get the most out of this high-tech customer communications tool. Yes, you can send out an e-mail advertisement, but why do so when...
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E-MAIL: THE CARDINAL RULES by Ellen Lubin-Sherman One of the secrets of modern life lies in knowing how to handle todays online technology (combining high tech with high tou...
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EMERGENCY PREPAREDNESS: GET YOUR DUCKS IN A ROW Your level of preparation for emergencies will determine how well your workers and your facility survive these incidents. Of course, the n...
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EMERGENCY RESPONSE by Bill Grieb Emergencies can occur in the safest workplace. They can arise from outside or inside. The cause may be human action (deliberate or inadvertent) or natural (anything ...
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Emergency Response Planning for Schools by Doug Henderson The need to communicate emergency instructions during a crisis situation is essential to the effective execution of the emerg...
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EMERGING E&O LOSS EXPOSURES by Ken Buehler With so many new concepts, new types of business, and changes in existing insurance products, insurance agents need to be more diligent than ever i...