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Don’t Sail Into The Wind!

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CompleteMarkets Editor, C.R. Ekern 4/30/2013 12:00:00 AM

DONT SAIL INTO THE WIND! by Rob Ekern Selling on price can put your business out of business. I was speaking recently to one of my broker friends and was surprised at hi...

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Listening: So What’s In It For Me?

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Lynn Thomas 5/29/2013 12:00:00 AM

LISTENING: SO WHATS IN IT FOR ME? by Lynn Thomas Listening differs from hearing. Hearing is passive. Listening is a learned skill its active. People remember only about ...

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Three Deadly Mistakes In Our Advertising

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CompleteMarkets Editor, Andrew Byrne 4/30/2013 12:00:00 AM

THREE DEADLY MISTAKES IN OUR ADVERTISING by Andrew J. Byrne We make three deadly mistakes in insurance direct mailings: the failure to be si...

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Don’t Sail Into The Wind!

Listening: So What’s In It For Me?

Three Deadly Mistakes In Our Advertising