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Growth Vs. Profitable Growth

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CompleteMarkets Editor, Chris Burand 4/30/2013 12:00:00 AM
GROWTH VS. PROFITABLE GROWTH by Chris Burand Revenue growth for its own sake doesnt make sense. In an industry that prizes sales, its no wonder that so many sales p...
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Marketing: Do The Math

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CompleteMarkets Editor, Michael Jans 4/30/2013 10:41:34 PM
MARKETING: DO THE MATH by Michael Jans The words tell only half the story in marketing. Many people think marketing is sizzling sales copy, dramatic headlines, irresistible offers...
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Myths Busted: Agency Trust Money And Capitalization

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CompleteMarkets Editor, Chris Burand 4/30/2013 12:00:00 AM
MYTHS BUSTED: AGENCY TRUST MONEY AND CAPITALIZATION by Chris Burand July 8, 2010 Insurance Journal: lsquo;FBI Raids Tennessee Payroll, Insurance Firm Sommet Group Jul...
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Prospecting Ideas For Life/Health Business

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CompleteMarkets Editor 9/16/2014 12:00:00 AM
Take a plain telephone-message note, check the 'please call' box, write a brief message, and send it to 100 P/C insureds for whom you don't yet write any...
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Seven Tips For Killer Headlines!

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CompleteMarkets Editor, Patricia Czech 4/30/2013 12:00:00 AM
SEVEN TIPS FOR KILLER HEADLINES! by Patricia Berry As with good ad copy, all successful headlines use specific formulas. Patricia Berry shares seven top headline-writ...
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Ten Tips For Writing Good Ad Copy

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CompleteMarkets Editor, Patricia Czech 4/30/2013 12:00:00 AM
TEN TIPS FOR WRITING GOOD AD COPY by Patricia Berry Writing an ad? These tips and warnings from Patricia Berry will help you to get the very best response. Start by choo...
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