marketers

Articles tagged with marketers


Can't We All Just Get Along?

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AlDiamond1
CAN'T WE ALL JUST GET ALONG? by Al Diamond Conflict Resolution in Insurance Agencies You tell your clients and your carriers that your agency staff is not just professional and expert in the...

Click-bots are inflating insurance marketing numbers!

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AdrianHolloway
Have your insurance marketing email campaigns been showing inflated CTR numbers? This short article (3 minute read) will help explain what is going on and what you can do about it.

E-Mail Newsletters

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CMEditor
E-MAIL NEWSLETTERS by Patricia Czech How to get the most out of this high-tech customer communications tool. Yes, you can send out an e-mail advertisement, but why do so when...

Find Prospects By Using The Internet

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CMEditor
FIND PROSPECTS BY USING THE INTERNET by Steve Anderson Put the Internet to work garnering new business for your agency. New business is the lifeblood of any agency. Although its...

Find Prospects By Using The Internet

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CMEditor
FIND PROSPECTS BY USING THE INTERNET by Steve Anderson New business is the lifeblood of any agency. Although its important to retain existing client...

Generational Marketing

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CMEditor
GENERATIONAL MARKETING by Patricia Czech Each generation has its own characteristics (ways of speaking, acting, and believing). Patricia Czech helps you to categorize them as marketing tar...

Imaging: A Powerful Tool To Increase Productivity

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CMEditor
IMAGING: A POWERFUL TOOL TO INCREASE PRODUCTIVITY by Sharon Cunningham Use these guidelines to implement a comprehensive imaging system. Many agencies are testing ...

Internet Sales: Value Trumps Price

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CMEditor
INTERNET SALES: VALUE TRUMPS PRICE by Steve Anderson I regularly read and follow a number of blogs written by people outside the insurance industry. Seth Godin is one of those people. He ...

Put Your Marketing To The Test And See How You’Re Doing

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JohnGraham
PUT YOUR MARKETING TO THE TEST AND SEE HOW YOURE DOING by John Graham All marketers are liars. Because were all marketers of one thing or another, were all liars. To ...

Selling Hope

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CMEditor
SELLING HOPE by Patricia Berry 'Never suffer a sleepless night again!' Theres no shortage of such incredible claims in advertising. Not limited to psychic...

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