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marketing methods

Articles tagged with marketing methods

A Balanced Approach To Marketing

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CompleteMarkets Editor, Steve Anderson 6/5/2013 12:00:00 AM
A BALANCED APPROACH TO MARKETING by Steve Anderson Just like you, each week I receive e-mails and read articles from different business and marketing experts. A common theme Ive no...
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A Joint Venture In A Small Town

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CompleteMarkets Editor, Ron Rensink 4/30/2013 10:45:23 PM
A JOINT VENTURE IN A SMALL TOWN by Ron Rensink The heated debate over bank activity in the insurance business has focused primarily on happenings in major metropolitan areas, where huge blocks of bu...
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'But I Can't Afford To Advertise!'

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Al Diamond , CompleteMarkets Editor 4/30/2013 12:00:00 AM
'BUT I CAN'T AFFORD TO ADVERTISE!' by Al Diamond Why on earth would agency principals pay a consu...
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Independent Agencies On Slippery Slopes?

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CompleteMarkets Editor, Victoria Pasher 4/30/2013 10:43:49 PM
INDEPENDENT AGENCIES ON SLIPPERY SLOPES? by Victoria Sonshine Pasher There's no letup yet for the independent agency squeeze that's persisted throughout the 1990s. Facing numerous challenges, agen...
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Offline Promotional Methods

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CompleteMarkets Editor, Patricia Czech 4/30/2013 12:00:00 AM
OFFLINE PROMOTIONAL METHODS by Patricia Berry Are you wasting valuable marketing efforts? Patricia Berry talks about how to get the most from your promotional efforts, both online ...
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What Branding Is Not

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CompleteMarkets Editor, Patricia Czech 4/30/2013 12:00:00 AM
WHAT BRANDING IS NOT by Patricia Berry Developing a consistent message is difficult when consumers can share their exp...
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