TELEMARKETER'S SKILLS

You might look toward four basic types of people when you're searching for prospective telemarketers:

Your own administrative or service employees
Professional salespeople
Experienced telemarketers
New employees who express an interest in telemarketing, but have little or no sales background

TASTED ANY GOOD LISTS LATELY? No, that's not a misspelling. 'Tasted' is what we mean-and you'll see why when we tell you what we have in mind. Think of how you go about deciding whether you like ...

TELEPHONE TECHNIQUES by Mary Beth Bolen A business telephone is like a window: The telephone allows a person to 'see' into your company without ever walking through its doors. Moreover, you ha...

THANK YOU FOR REFERRALS Dear (Customer Name): Thank you for sending us the names of business colleagues you feel could benefit from our services. We appreciate your placing your confidence in us. W...

WHAT'S A SOUNDBITE? by Janine Reid 'I did not inhale.' 'I am not a crook.' 'Yeah, we've had fatalities before, but this is a dangerous bus...