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Articles tagged with producers —


‘Dedicated’ Agency Management

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lsquo;DEDICATED AGENCY MANAGEMENT by Chris Burand Once your agency reaches a certain size, dedicated agency management is essential for continued success. Agencies ar...

Boost Agency Value By Winning The War For Talent

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BOOST AGENCY VALUE BY WINNING THE WAR FOR TALENT by Bobby Reagan The future of your agency depends on attracting and retaining qualified and capable producers. There are plenty of &...

Find Your 'Soft Underbelly'

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How do you know what to change to make your agency run better? You're proud of your accomplishments, but can't seem to make the progress you desire year-by-year. In this document, Al Diamond recommends that during your planning process, instead of focusing outwardly on your competitors, the industry, or the economy, try focusing inwardly instead.

Marketing Department Versus Producer Marketing

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MARKETING DEPARTMENT VERSUS PRODUCER MARKETING by the IIABA Virtual Faculty Although your agency has a Commercial marketing department, you have the option of marketing an account yourself ...

The Lu And The Torpedo: A Tale Of Two Producers

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THE LU AND THE TORPEDO: A TALE OF TWO PRODUCERS by Chris Burand To paraphrase Robert Louis Stevenson, 'All men are salesmen, selling themselves, its just that not all men kn...

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