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CompleteMarkets Editor
Articles authored by CompleteMarkets Editor
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10 WAYS TO AVOID LOSING THE SALE Many publications are in the business of telling you how to succeed at selling. Guidelines, strategies, and techniques exist in abundance. However, there isn't ...
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10 WAYS TO FIGHT TELEPHONE FRAUD by Peter van Aartrijk Jr. Telephone industry analysts estimate that telephone fraud in the United States costs businesses and residences as much as $4 billion pe...
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10 WAYS TO IMPROVE IN-HOUSE TELEMARKETING by Peter Belanger Follow these proven principles and watch your telemarketing program grow sales and earnings. The mistakes that agen...
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Deadlock is to dealmakers what cliffhangers are to TV couch potatoes — frustrating yet compelling, as the impasse challenges each side’s negotiating maturity, skill, and acumen. This document by Patricia Berry offers 10 key methods for jump-starting a stalled exchange.
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100 EASY WAYS TO BEGIN A SALES LETTER (Part Four) by Herschell Gordon Lewis 76. Quick: What if. . . We're really in the provocative neighborhood with this one, which hurls down an irresistible ga...
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100 EASY WAYS TO BEGIN A SALES LETTER (PART 1) by Herschell Gordon Lewis Every writer knows the one great truth of direct response letter writing. At the moment reading begins, you're ...
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100 EASY WAYS TO BEGIN A SALES LETTER (Part Three) by Herschell Gordon Lewis The number of ways to begin a sales letter is infinite. However, the key lies in understanding what separates a g...
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100 EASY WAYS TO BEGIN A SALES LETTER (PART TWO) by Herschell Gordon Lewis A warning probably is in order as we round the halfway point in this (interminable?) series of articles: Don...
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What's your agency's standard for quality? It seems unrealistic to expect quality standards of 100% . . . after all, nobody's perfect. Wouldn't life be a lot easier and less stressful if everyone accepted a certain amount of predictable human frailty and built in a margin for error? It could even be called something impressive and positive sounding-'acceptable quality level,' for example.
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10-STEP REFERRAL PROSPECTING SYSTEM: SELLING/PROSPECTING/LEADS by Bill Cates You can create a steady flow of high-qual...