coverages

Articles tagged with coverages


An Attention-Getter Paving The Way

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AN ATTENTION-GETTER PAVING THE WAY COVERAGE: Total Service PROSPECTS: Prospective Clients COMMENTS: An Attention-Getter Paving the Way for Future Follow-Up. Dear (Customer Name), 3 THINGS...

Assessing Your Firm's Resources

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ASSESSING YOUR FIRM'S RESOURCES by Bill Schoeffler and Catherine Oak Today, it is critical for insurance agents and brokers to plan their own destiny. One can never be quite c...

Auto Rental Reimbursement

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Dear (Customer Name), WHAT IS RENTAL REIMBURSEMENT? As your insurance adviser, we have a basic responsibility to see that you receive the benefit of new coverages that will...

Automated To Shop All Coverages

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AUTOMATED TO SHOP ALL COVERAGES LET US DO YOUR SHOPPING Dear (Customer Name): Whether it's for Automobile, Homeowners, Boat, or any other type of insurance, we shop the market...

Bonus/Compensation Plans: Part One

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BONUS/COMPENSATION PLANS: PART ONE by Jack Fries An incentive or bonus program requires many variables to be successful. Such programs too often reward work that wouldve been done...

Business Income - Extra Expense

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BUSINESS INCOME - EXTRA EXPENSE Dear (Customer Name): If your business is shut down by a fire or other disaster, you want two things: to lose as little money as possible, and to get back to business...

Campaign Mass Mailer

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CAMPAIGN MASS MAILER Dear (Customer Name): WE'RE ACTIVE, NOT REACTIVE Your insurance premium must be due - you've heard from your insurance agent. Is this your experience with insuranc...

Commercial Lines Marketing Plan: Part I

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Successful marketing of Commercial Lines requires a detailed plan. The first step is to assess where you are right now. In this first of a three-part series, Jack Fries examines the preliminary steps that an agency should take in marketing Commercial Lines.

Comprehensive General

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COMPREHENSIVE GENERAL WHEN IS COMPREHENSIVE NOT SO COMPREHENSIVE? Dear (Customer Name): As a prudent business owner, you no doubt have protected your assets with insurance - probab...

Comprehensive General

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COMPREHENSIVE GENERAL Dear (Customer Name): HOW MUCH TIME DO YOU HAVE TO THINK ABOUT INSURANCE? Probably not a lot, because you have a business to run. When you deal with (Your Agency Nam...

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