YOU CAN CHANGE!
Dear (Customer Name):
You've always trusted my advice because I've worked with you.
So I'm asking you to please trust me now.
I have been reviewing your Homeowners policy to make sure you are adequately protected. With today's rising costs, I want to ensure that your coverages are kept up to date.
In reviewing your Homeowners insurance, I feel that you need to upgrade the limits of your Personal Liability coverage NOW.
Presently you are insured for ( ). But with today's judgments, I strongly advise that you raise the limit to ( ).
Think about it. What if someone was injured on your property and hit you with a $100,000 lawsuit? Could you afford the difference? Why should you have to?
For only (Dollar Amount) a year, you can get ( ) worth of protection.
It's the family's margin of safety.
I feel so strongly that you need the right protection that unless I hear otherwise, I'm going to make the necessary changes on your renewal date, ( ).
Sincerely,