TIE IN WITH AN INSURER
Dear (Customer Name):
You know the pride involved in being an independent business owner. It took courage and foresight to forge your own business, and you did it.
But it's not getting any easier to do business these days. As an independent insurance agency owner, I understand the ups and downs of being a business owner. That's why I'm writing to you. Because of my insurance and business knowledge, I'm sure I can make your business life a lot easier.
I can help you make sure your business is properly protected - that there are no dangerous coverage gaps or that you're not paying for insurance you don't need.
In addition, my association with nationally known ( ) gives me special expertise in your field, as ( ) has developed a special package coverage for ( ) - package protection that leaves out nothing and could save you money. We often can help you find ways to prevent losses before they happen.
I've enclosed a list of the business people we've helped with their insurance needs. I'll call you in a few days for the opportunity to add your name to the list.
Sincerely,
Enclosure