IMMS Library

Immerse yourself in our stacks. Take some time and browse through our library. We have thousands of articles, checklists, tip sheets, sales letters, and more!
Communications Marketing
Customer Service Planning
Finance/Accounting Risk Management 
Human Resources Selling
Legal and E&O  Technology
Life/Financial Services Glossaries
Management  Resources & Links

Communications

Maximizing Your Pr Potential

This content has not been rated yet.

CMEditor
MAXIMIZING YOUR PR POTENTIAL by Steve Lawrence 'This industry needs all the good PR it can get,' says Steve Lawrence, insurance consultant and marketing expert. 'And in the long run, no one d...

Measuring Customer Satisfaction

This content has not been rated yet.

CMEditor
MEASURING CUSTOMER SATISFACTION by Brenda French We have found that companies must effectively manage the process of customer satisfaction to gain and retain profitable customers. However...

Meetings, Meetings, Meetings!

This content has not been rated yet.

CMEditor
MEETINGS, MEETINGS, MEETINGS! by Grace Bauer 'Meetings, meetings, meetings! How do they expect me to get anything done if I have to attend meetings all the time? I can't believe how many ...

Minding Business Development: Planning For Growth

This content has not been rated yet.

CMEditor
Follow this systematic approach to market planning and watch your sales and profitability grow. Today...

Motivate The Demotivated!

This content has not been rated yet.

DonPhin
Eventually, almost every employer after employer needs to deal hiring low wage earners who are seldom motivated toward high performance.

New Homeowners

This content has not been rated yet.

CMEditor
Dear (Customer Name), CUSTOMER SALUTATION GOES HERE THANK YOU! We appreciate your placing your HOMEOWNERS INSURANCE with (Company Name). We find that for convenience and service,...

Now That I'Ve Got Them, How Do I Keep Them?

1 Verified Reviews - 5 of 5.0

DonPhin
NOW THAT I'VE GOT THEM, HOW DO I KEEP THEM? by Don Phin Employee retention is an issue that affects every company. A host of factors have played a role in retention in recent years: hist...

Nurturing Client Relationships

This content has not been rated yet.

JackBurke
NURTURING CLIENT RELATIONSHIPS by Jack Burke I opened the book Relationship Aspect Marketing with some statistics that have withstood the test of time in relation to why businesses lose t...

Obtaining X-Dates From Prospects Telemarketing Script

This content has not been rated yet.

CMEditor
Hello (PROSPECT NAME), this is (PRODUCER NAME) from the (ABC AGENCY). Do you have a moment?

One-Minute Web Advice

This content has not been rated yet.

CMEditor
ONE-MINUTE WEB ADVICE by Jack Fries Your Web site is the first thing that many people will ever discover about your business. In this document, Jack Fries tells you how to make ...

Search Articles/Libraries 
Select a Category
Choose a Content Package