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GOOGLE ADDS SOCIAL NETWORKING TOOL by Steve Anderson Google has released a new service called Google Friend Connect that makes it easy for Web sites to add social networking features tha...
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GROWTH VS. PROFITABLE GROWTH by Chris Burand Revenue growth for its own sake doesnt make sense. In an industry that prizes sales, its no wonder that so many sales p...
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HAPPY EMPLOYEES INCREASE EFFICIENCY by Grace Bauer Some employees are actually happy in their jobs these days, and for good reason. The wave is starting to swell as more and m...
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These are tough times to buy insurance. And what's worse, the insurance you can buy probably costs more...
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GETTING IT STRAIGHT
Marketing may be second nature in large companies, but smaller firms tend to have a tough time implementing, managing, and monitoring an effective marketing strategy. The title of 'marketing director' is often conferred on the person designated to answer requests for sales literature, or the title is added as an afterthought to the role of the sales manager who thinks that marketing is just an alternative spelling of 'sales.'
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HELP YOUR EMPLOYEES HELP THEMSELVES by Don Phin More and more employers are discovering the advantages of helping employees through todays rough times. Don Phin explains...
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HERE'S HOW TO REACH THOSE HARD-TO-GET REFERRALS by Bill Cates Here's a little strategy that you're going to love, because it's so easy to use and so effective. I got this from ...
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Over the years, there have been a host of surveys taken on consumer opinions about Personal Lines insurance. The major question is...
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Use this proven method to measure the effectiveness of your clients’ risk management programs.
Loss control programs play a key role in helping your clients manage their risks. Although these programs offer significant benefits, calculating their impact can be difficult.
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As the economy and escalating insurance rates take their toll on risk management department budgets, companies and public entities are relying increasingly on consultants. Such outsourcing has proven to be an effective way for some organizations to reduce overhead while retaining knowledgeable help. In this document C.C. Griffin discusses how to select and get the best performance from a consultant.