IMMS Library

Immerse yourself in our stacks. Take some time and browse through our library. We have thousands of articles, checklists, tip sheets, sales letters, and more!
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Letters (Customer Service)

Electronics Firms - "Your Needs Are Different"

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ELECTRONICS FIRMS - 'YOUR NEEDS ARE DIFFERENT' Dear (Customer Name): YOU CAN'T BE EVERYTHING TO EVERYONE . . . AND NEITHER CAN WE. That's why you're a specialist - because that's wh...

E-Mail Marketing: Boon Or Bane?

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JackBurke
E-MAIL MARKETING: BOON OR BANE? by Jack Burke E-mail is fast, direct, and inexpensive. Whether youre an e-mail marketing novice or veteran, this document by Jack Burke will give you tips f...

Emphasize Loss Control

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EMPHASIZE LOSS CONTROL Dear (Customer Name): If you read the newspapers, you know the problems that most business owners are having obtaining affordable insurance. It's a problem...

Emphasize Your Commitment

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EMPHASIZE YOUR COMMITMENT Dear (Customer Name): Let us look into our crystal ball and predict the future of your business. Now, to be honest, that's not how we do it. We know you...

Employee Benefits

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EMPLOYEE BENEFITS Dear (Customer Name), The cornerstone of any good business is quality employees. And to retain these hardworking employees, you need to offer more than a competitive salary. The (...

Employee Theft

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EMPLOYEE THEFT Dear (Customer Name): $42,000 lost through secretary's check forgery. $600,000 lost when trusted bookkeeper funneled off funds over a 10-year period. ...

Endorsements

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ENDORSEMENTS Dear (Customer Name): RE: In accordance with your instructions, we have increased the amount of insurance for your commercial building located at (Address) to a new amount of (Dol...

Epl And E&O: What You Need To Know

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My office has advised our clients about the explosion in the EPL insurance market for some time now. The market is encouraging: More insureds are making EPL insurance part of their insurance portfolio. Consequently, the number of markets offering EPL insurance has expanded, doubling the number of new EPL policy forms and increasing insurance capacity.

Equipment Rental - "Complete Insurance Protection"

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Dear (Customer Name): All year round people rent home improvement equipment such as saws, drills...

Equipment Rental - "Your Equipment Is Valuable"

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Dear (Customer Name): Do you know how much all your equipment is worth? Quite a bit, right? Now, think about how many potential liability risks you...

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