IMMS Library

Immerse yourself in our stacks. Take some time and browse through our library. We have thousands of articles, checklists, tip sheets, sales letters, and more!
Communications Marketing
Customer Service Planning
Finance/Accounting Risk Management 
Human Resources Selling
Legal and E&O  Technology
Life/Financial Services Glossaries
Management  Resources & Links

Technology

BANKS AND P/C AGENCIES REALITY CHECK PART II: MEET THE PEOPLE CHALLENGE by Chris Burand Do bank stockholders benefit from acquisitions of P/C agencies? The answer? Yes, if t...

Basic Web Site Seo Tips

This content has not been rated yet.

CMEditor
BASIC WEB SITE SEO TIP by Steve Anderson Here are a few basic search engine optimization (SEO) tips that can help your agency Web site become more visible to t search engines and benefit ...

Big Changes, Big Dollars

This content has not been rated yet.

CMEditor
BIG CHANGES, BIG DOLLARS by Brian Burke This is about our industry, IPOs, financial danger, and some possible implications for our agency clients. Let's erase the board for a mo...

Boosting Employee Morale Electronically

This content has not been rated yet.

JackBurke
BOOSTING EMPLOYEE MORALE ELECTRONICALLY by Jack Burke Everyone seems to be concentrating on the needs of their clients lately but how about your employees? Are you usin...

Capturing The Cyber Customer

This content has not been rated yet.

CMEditor
Align your marketing program to the needs and desires of today’s online customers.
“Control the customer and you control the sale.” This advice served generations of successful salespeople who knew that they could make any sale once they could get face-to-face with a prospect.

Catch The Media In Your Web

This content has not been rated yet.

CMEditor
CATCH THE MEDIA IN YOUR WEB by Michael Maynard Your company has a Web site? Great! Colorful graphics that seem to jump off the screen? Terrific! And the content? Uh-oh. Does your Web sit...

Change: What An Opportunity!

1 Verified Reviews - 5 of 5.0

CMEditor
CHANGE: WHAT AN OPPORTUNITY! by Chris Burand A changing industry offers the greatest opportunity business people ever have for becoming successful. Chris Burand urges you to welco...

Community Bank Insurance Sales: The Outlook

This content has not been rated yet.

CMEditor
COMMUNITY BANK INSURANCE SALES: THE OUTLOOK by James Campbell Are community banks being left behind as the bank insurance business lurches forward? While nine of every 10 U.S. banks with gr...

Compassion On A Computer

This content has not been rated yet.

JackBurke
COMPASSION ON A COMPUTER by Jack Burke I frequently speak on the need to humanize our technology. Efficient processing cannot replace true customer care. All too often, we get caught up i...

Computerized Records: New E&O Concerns?

This content has not been rated yet.

CMEditor
COMPUTERIZED RECORDS: NEW E&O CONCERNS? Over the last few years, the Independent Agency System has focused on the role of automation in the agency and marketplace. Emphasis has been placed on adaptin...

Search Articles/Libraries 
Select a Category
Choose a Content Package